15/10/2026
Pt.2 of our [very impromptu] 3-Part Series 🌺
A small rationale behind the ALK Learning brand name and logo design explained. There’s a strong ethos and strategy of wanting/hoping blended whanau, pakeha, people sitting in the diaspora to Pacific Island culture feel LESS uncomfortable in engaging with something from Pacific Islanders - for EVERYONE.
We tend to associate our confidence and connection to Pasifika through the visibility of pattern, design, artwork, tamoko, food… a plethora of tangible “thing” but if you have lost connection - are yet to be connected, ALK can be your soft entry in. For you, for your tamariki, for your friend, for your community group, whoever needs a hand to hold and find there connection to culture 🫶🏽