15/09/2026
Does the world really need another supplement brand?
Maybe not.
But what we believe the supplement industry does need is a return to some old fashioned principles. Integrity in how products are made. Ethics in what we choose to sell. And complete transparency around what goes into every formulation.
We can say with confidence that we have put an enormous amount of thought and care into every product we make. Whether that means sourcing a specific form of New Zealand blackcurrant because of the research behind it, considering every dose against the evidence, or independently testing every batch, there should always be a reason behind the decisions we make.
Pete has spent more than 35 years in pharmacy with a very simple belief: the purpose of the profession is to help people live healthier lives. That same sense of responsibility sits at the heart of Lúthri.
We want to make products with genuine depth. Products we believe in, products we take ourselves, and products we are comfortable putting our family name behind.