24/06/2026
Your body was not designed to diet forever! ❌
Some coaches are very quick to put clients into a calorie deficit, but not always so quick to readjust and increase calories again.
Don’t get me wrong, a deficit is a great tool when fat loss is the goal. But it’s exactly that, a tool.
The longer you spend eating below your body’s energy needs, the more likely you will experience:
Low energy (this can have significant consequences)
Reduced training performance
Poor recovery
Difficulty building or maintaining muscle
Over time, you will see diminishing returns from a prolonged deficit, making results harder to sustain.
Fat loss phases should be temporary. Good nutrition should not be advertised as eating less for as long as possible and coaches should be educating their clients about when and why it is important to increase calories again.
Long term success comes from learning how to maintain the results once they have been achieved.