11/08/2026
I’ve recently been re-evaluating my relationship with social media in terms of my business.
Early on when I launched, it was a great way for me to spread awareness and say, “hey I’m here!!”. Then over time I feel like I got a little lost - focusing on the number of views, the algorithm, strategy, refining my words so they were “perfect”, and posting multiple times a week. Needless to say, it’s exhausting.
I recently started to take a step back and think, what do I want from social media in terms of my business? It’s not to get a lot of followers or views. Instead it’s to build trust, show people what I do, and keep connected.
So with that in mind, I’m probably not gonna create posts as consistently as before, and will probably be a lot more messy. I’ll still pop on my stories so you can see what I get up to, but I’m making a more concerted effort to be present and not fixated on the social media hamster wheel.
So if you’ve gotten all the way to the end of this caption, well done and thank you for listening to my Ted talk 😆
With love,
❤️ Alyssa
📸 Amy | Photographer & Foodie Kent Brand Photographer | Amy