CyanPoint Communications

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CyanPoint Communications

A Chicago-based PR consultancy led by Karyn Odway and focused on healthcare. A trusted resource, we get specialists noticed mainly through the news media. How?

We deliver the right messages to the right audiences at the right time for the right results. Founder Karyn Odway, approaches public relations through a unique lens. Prior to her move into public relations, Karyn worked as an award-winning television news anchor and reporter for nearly 15 years. She understands what gets reporters’ attention. More recently as a public relations professional, she specializes in strategy development, messaging, media relations and media training.

06/01/2026

🌿✨ Blooming into a New Season ✨🌿

Sometimes the best ideas come when we step outside and observe what’s already growing. 🌱

Just like pollination in a garden, ideas grow through movement, exchange, and quiet transformation. This month’s Nature of PR Messaging Muses article explores how nature can restore creativity and help communicators refresh their storytelling approach.

From the Summer Solstice (June 21) to the Full Strawberry Moon (June 29), and even childhood summers spent outdoors, nature offers powerful reminders of how creativity naturally unfolds when we slow down and notice our surroundings.

🦋 Read more in the article; link is in the comments below.

🌱

05/14/2026

💙 As winds down, the gratitude certainly does not.

This week is a meaningful reminder of the incredible role nurses play in healthcare and in our everyday lives — delivering compassionate care, advocating for patients, and supporting families through some of their most vulnerable moments. 🩺💛

It’s also important to recognize the real challenges nurses face each day — demanding workloads, emotional stress, and increasingly complex care environments. Their resilience and dedication continue to inspire deep respect and appreciation.

I’ve been fortunate to work with so many outstanding nurses over the years in helping share and elevate their work, as well as the physicians and care teams they collaborate with. That partnership is truly the backbone of effective, patient-centered care, and it’s been a privilege to help tell those stories. 🤝

To all nurses: thank you for everything you do — this week and every week. You make a difference that cannot be overstated. ❤️

05/04/2026

🌼 Ever notice how one flower in a field seems to stand out?
That’s the power of clarity.

In healthcare, new programs and services are announced all the time, but the ones that truly resonate are grounded in purpose and communicated with intention.

Our latest blog explores how to move beyond “just another announcement” and create meaningful, values-driven launches whether it’s a new women’s health program, a developmental disabilities initiative, or new research findings.

✨ Visibility without values is noise. Visibility tempered with conviction becomes trust.

👇 Click the link in the comments to read more!

04/16/2026

Two ducks. One current. Moving forward together. 🦆🦆🌊
That’s the heart of strong communication. When organizations build messages collaboratively and lead with purpose, they create connection not just content.
✨ Clear, consistent messaging
✨ Stories that reflect real people and values
✨ A shared sense of direction

Because the strongest message you can send is simple: You don’t navigate alone.

Take a moment to explore how community-driven storytelling can strengthen trust and engagement. Click on the link below in the comments.

04/01/2026

Developmental Disabilities Awareness doesn’t end with the month of March. The conversation continues and evolves. ♿✨

For healthcare and business communicators, reaching the developmental disability community isn’t about checking a box; it’s about building messaging that is informed, authentic, and inclusive. If you want to expand your audience reach, start by rethinking perspectives, prioritizing authentic storytelling, and understanding the nuances of disability messaging. Different audiences see through different lenses and connections start there. Read more on the Nature of PR. See link in comments below. 👇

03/30/2026

Happy . 👩‍⚕️👨‍⚕️

Today we recognize and thank the physicians who show up every day to care for their communities with skill, compassion, and unwavering commitment. From orthopedics to neurology, and family medicine to specialists supporting individuals with Down syndrome – your impact is profound and far-reaching. You heal, advocate, innovate, and lead. Our communities are stronger because of you. 💙

🦴 🧠 🩺

03/20/2026

🌸

A season of fresh air and energy, and new beginnings. Soon tulips will be blooming, trees will awaken, and nature will come alive again. 🌷🌿

There’s something deeply soothing about this shift: Longer days, warmer light, and the quiet reminder to step out of winter’s hibernation. It’s a time to reconnect, reengage, and reenergize both personally and professionally.

As nature renews itself, so can we. Here’s to embracing the season ahead with clarity, creativity, and connection. ✨🔗

03/06/2026

Daylight Saving Time starts this weekend — don’t forget to spring ahead.⏰
Before heading to bed Saturday night, move your clocks forward one hour so you’re not running late for Sunday plans or Monday meetings.

Pro tip: start adjusting tonight (Friday) by going to bed a little earlier. Small shifts now can make Monday morning much easier. Sleep is often one of the most overlooked areas of health especially for the high-achieving professionals in healthcare marketing, communications, and disability development who spend so much time supporting others. A well-rested brain fuels better decisions, creativity, and leadership. 🧠✨

Consider this your friendly reminder: Set the clocks. Protect your sleep. Show up ready for the week ahead. ⏰😴🌅 Have a wonderful weekend!

02/05/2026

✨As we step further into our milestone year for our PR consultancy and a new season of life, we’re taking time to reflect on what matters most and how we want to move forward.

Our latest blog shares three key areas shaping our next chapter, from staying grounded in our values to growing personally and keeping communication strong.

It’s not about perfection or resolutions; it’s about planning and progress. 🌱We’d love for you to read along. 💬 See link below in the comments.

11/07/2025

✨Today, we’re excited to officially launch The Nature of PR — our new digital home for ideas, insights, and intentional communication. As part of our 15th anniversary year (🎉), we’re showing up with more consistency and more curiosity for the people we get to work with — our clients, collaborators, colleagues, and those we will meet in the future. This space will explore how we can communicate with more clarity and creativity while staying rooted in what we love most: Trends, tales, and treasures from the healthcare and disability communities. We hope it informs, inspires, and sparks connection.

We’d love for you to connect with us there: https://cyanpoint.com/news/

Address

Chicago, IL

Telephone

+13124791271

Website

http://www.cyanpoint.com/

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