The Fitness Business Association

The Fitness Business Association Fitness Business Association. Where fitness professionals build careers that last. Trusted by 200+ brands. 3 generations in the fitness industry.

At the FBA, attend, engage, and participate in the education that excites you the most. With monthly keynotes, workshops, interactive networking opportunties, watch parties, and direct contact with the FBA CEO - you connect on your time for endless motivation and inspiration to get better every day! The FBA is the direct link between all fitness businesses, suppliers, fitness professionals, and consumers - connecting all segments of this vibrant industry. Contact us at: [email protected]

06/17/2026

Your happiest-seeming client may be your next cancellation. Link in bio.

Get FBA Certified → home.fbafitness.com/certification/founding-cohort

06/17/2026

Maybe later" isn't a no, it's a missing question. The in-person consult playbook is inside FBA Certification. Link in bio.

Get FBA Certified → home.fbafitness.com/certification/founding-cohort

06/17/2026

Motivation is fragile. Environment is durable. Free guide on making it stick. Link in bio.

Get FBA Certified → home.fbafitness.com/certification/founding-cohort

A client goes quiet weeks before they quit, here are the signals. Free guide, link in bio. Ever missed one? 👇
06/17/2026

A client goes quiet weeks before they quit, here are the signals. Free guide, link in bio. Ever missed one? 👇

06/16/2026

The session keeps them fit. These 5 seconds keep them yours. Link in bio.

Get FBA Certified → home.fbafitness.com/certification/founding-cohort

06/16/2026

Clients fight your advice. They follow their own. That shift is a course inside FBA Certification. Link in bio.

Get FBA Certified → home.fbafitness.com/certification/founding-cohort

06/16/2026

Every trainer has a side. Very few can defend it. 📞 or 💬 and WHY. Go.

Get FBA Certified → home.fbafitness.com/certification/founding-cohort

Lisa Hays ended up in a locked psychiatric unit. What turned it around wasn't advice or a plan, it was someone who made ...
06/15/2026

Lisa Hays ended up in a locked psychiatric unit. What turned it around wasn't advice or a plan, it was someone who made her feel seen. That's the lesson she brings to trainers: clients don't open up to your qualifications, they open up to safety. Trust starts there, not with strategy. It's one of the courses inside the FBA Certification: https://home.fbafitness.com/certification/founding-cohort

06/15/2026

The price objection kills more sales than any other and almost everyone answers it wrong. Type the exact reply you'd send. I'm grading every single one tonight. 👇

Get FBA Certified → home.fbafitness.com/certification/founding-cohort

06/15/2026

Straight from Lisa Hays inside FBA Certification: clients who stop feeling safe hide, avoid, resist, then ghost. The order matters because each step is quieter than the last. Which one got past you? 👇

Get FBA Certified → home.fbafitness.com/certification/founding-cohort

Address

121 Washington Avenue N
Minneapolis, MN
55401

Telephone

+16122132375

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