Dopamine On The Rocks

24/08/2026

Starting a new job is basically the first day of school for adults.

New people.

New rules.

Trying to remember everybody's name.

Trying to figure out where everything is.

And trying very hard not to embarrass yourself before lunch.

I've worked for years, but changing industries reminded me that experience doesn't exempt you from being a beginner again.

Every workplace has its own system.

And there's a price you pay while figuring it out.
I call it The Beginner Tax.

Chapter Two of The Work Survival Guide is about exactly that.

If you'd rather listen while driving, cleaning or doing whatever Sunday has you doing, I recorded this one too:

Listen on YouTube⁠:

Starting a new job can make you feel like it's the first day of sch...

11/08/2026

𝗜𝗳 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 𝗽𝗮𝗴𝗲 𝗶𝘀 𝗺𝗼𝘀𝘁𝗹𝘆 𝗳𝗹𝘆𝗲𝗿𝘀, 𝗽𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻𝘀 𝗮𝗻𝗱 "𝗛𝗮𝗽𝗽𝘆 𝗠𝗼𝗻𝗱𝗮𝘆" 𝗽𝗼𝘀𝘁𝘀, 𝗜 𝘄𝗮𝗻𝘁 𝘁𝗼 𝘁𝗿𝘆 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 𝘄𝗶𝘁𝗵 𝘆𝗼𝘂.

I write story-driven Facebook content for businesses.

I don't start with a caption template.

I study your business, your customers and what people naturally find interesting about what you do. Then I find the angle and write the story.
I've been testing this through my work with Flex and my own Facebook writing.

I also used the same thinking to analyse CCT and sent them my observations with no sales pitch or request for a meeting.

The CEO saw it and asked the COO to contact me.
That led to a meeting.

Now I'm opening 5 spots for BVI businesses that want better Facebook content without having to figure out what to write themselves.

𝗗𝗢𝗧𝗥 𝗣𝗮𝘁𝘁𝗲𝗿𝗻 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗦𝗽𝗿𝗶𝗻𝘁 - $𝟰𝟵𝟳

You get 3 original story-driven Facebook posts, additional content angles, visual recommendations and a follow-up Pattern Report based on what we learn from the response.

𝗬𝗼𝘂 𝗿𝘂𝗻 𝘁𝗵𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀. 𝗜'𝗹𝗹 𝗳𝗶𝗻𝗱 𝘁𝗵𝗲 𝘀𝘁𝗼𝗿𝘆 𝗮𝗻𝗱 𝘄𝗿𝗶𝘁𝗲 𝗶𝘁.

Comment 𝗣𝗔𝗧𝗧𝗘𝗥𝗡 and I'll send you the details.

09/08/2026

DOTR is changing.

Not into something completely new. More like I'm finally understanding what it was supposed to be.

Mental health is still here. But so are faith, work, business, motherhood, BVI life, creativity and all the random things that make me stop and think, "Wait... there's a pattern here."

Basically, my brain finally has somewhere appropriate to wander. 😂

𝗙𝗶𝗻𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝗽𝗮𝘁𝘁𝗲𝗿𝗻𝘀 𝗯𝗲𝗻𝗲𝗮𝘁𝗵 𝘁𝗵𝗲 𝗼𝗯𝘃𝗶𝗼𝘂𝘀.

05/08/2026

I don't drink tea.

I don't like mint.

I don't like lemongrass (fever grass).

Yet somehow, I found myself buying more bush tea.

That made me stop and ask a different question.
What did this business do so well that it changed my behaviour?

Most people would review the taste.

I wrote a Pattern Report instead.

In this article, I break down:

• Why convenience was the real product.

• How BVI Bush Teas turned generations of Caribbean knowledge into a modern business.

• The marketing and packaging details most people would never notice.

• Why I believe they aren't just selling tea. They're preserving our culture.

As someone who spends her days looking for hidden patterns in businesses and systems, this was too good not to write about.

If you're a business owner, entrepreneur, marketer, or simply proud of Caribbean innovation, I think you'll enjoy this one.

Read the full Pattern Report here: https://open.substack.com/pub/dopamineontherocks/p/the-caribbeans-best-kept-business?utm_source=share&utm_medium=android&r=3agixz

Everything is a system. Sometimes you just need to know where to look.

I bought $25 worth of bush tea. What I actually received was a lesson in branding, behavioral psychology, and preserving an entire culture.

23/07/2026

Dopamine On The Rocks started as a mental health platform.

It still cares deeply about mental health.

But I've realized I've never really written about one topic.

I've always been writing about patterns.

So from today, you'll find faith, business, systems thinking, motherhood, creativity, BVI stories, food, history, and the observations that connect them all.

Welcome to the Next Chapter!