Ana O’Keefe

Ana O’Keefe 💫Anxiety Practitioner | Nurturing Mothers Through Coaching and Counselling
💫Guiding you from chaos to calm in motherhood. What drives us?

My Name is Ana O’Keefe, I am a fully Certified Master Practitioner of Advance Matrix Therapies, a Certified Hypnotist and Fully Certified Master Practitioner of NLP, a Certified Counsellor, Practitioner of Behavioural profiling, Paediatric Hypnosis, Certified Level 1 & 2 Coach, Certified in Emotionally Intelligent Team Programs, and a Certified Professional Speaker and Trainer. I combine NLP (Neur

o-Linguistic Programming) with Matrix Therapies, Hypnosis, and other techniques to help my clients embrace their own power and free them of emotional attachments and Anxiety. I work with women and men who struggle with anxiety and other emotional attachments patterns. I support my clients to heal from traumatic events or situations so that they can let go of any impressions or feelings of reliving these events over and over again and move forward to free themselves from anxiety or other stressors holding them back. What makes me unique from other life coaches? I provide time to explore what is really important you. You are the expert of your life, therefore this is a non-judgment space. Together we will work towards reinforcing your strengths in a safe environment and assist you to rewrite that unhelpful narrative that no longer serve you. I will work with you to understand and meet your individual needs. I will support you to develop new skills and and accompany you on your journey. I have been a hairdresser for over 25 years. I have been what you call an “uncertified” therapist, mentor, consultant and friend to my clients for many years. I have always had an interest in ‘human behaviour’, why we do what we do, how our experiences effect our present, how our thoughts can be super powerful and at the same time, be very dangerous. These are only very few, small examples. But, as you can see, I’m an extremely curious person, not unlike a 3 year old child “ why, why, why…”
I have studied Counselling and now I am also a Life Coach. Because of my endless curiosity, learnings, and my own personal journey, I have the ability to be extremely empathetic, non-judgemental, and I want to support others live a purposeful life. Before My Life Coaching Journey

Originally from Colombia. My first 11 years of life, was what you would call “in survival mode”. We had no home, bouncing from shelter to shelter. There would be times where we would go without food for days. The only clothes we had was what we wore on our backs. At the age of 11 years old, I was ripped out of my mother’s arms and put into an adoption centre. 6 months later I was adopted by an Australian family. I was put in the complete unknown, with a new family, not a word of English, and EVERYTHING couldn’t of been more different. A whole new life I had to adjust to. Fast-forward 23 years later. It’s fair to say, life has not always been blissful. You could say I have been on the ‘roller coaster’ of life. The longing for answers to my identity, I returned back to Colombia in search for family and anything that explained my traumatic experiences as a child. To no surprise, all my childhood memories started to make sense, I had answers and now I needed to move forward. Through my own experiences of been ‘’beaten down” I earned the reputation of being a fighter. Through this I have become resilient and determined. But even as an ambitious individual, my self-limiting beliefs would have some negative effects of my outlook on life. These effects kept me from taking on new opportunities, making good choices or even reaching my full potential. They prevented me from achieving success in all areas of my life. The Results of Life Coaching

Since then, I have seen therapists and a life coach, I have worked on all my childhood traumas and have discovered a completely new me, I have achieved a massive turnaround. I have healed from my “situation”. Life Coaching has allowed me to make sense of everything from the past and how the past was holding me back. I was able to make peace with my own inner-child, let go of negative beliefs that I thought was keeping me safe. Let go of events that were keeping my body and mind trap. I was held accountable – she gave it to me straight and helped me make sense of my life and relationships or lack thereof. She finally freed me of my BS story that had been holding me back from experiencing the life and relationships I truly wanted. I couldn’t believe it; the answers were already in me! People started to see an incredible difference in me, because I was “walking my talk”. People were asking if I had met “someone special” and my answer was “YES, I MET MYSELF”. Through my own journey, my life experiences and the LOVE of wanting to help others, and make a difference, Life Coaching has completely changed my life. And now I want to support women and men to achieve a life filled with joy, adventure, romance, deep connections, self-belief, and a sense of true power. I believe anything is possible, no matter what you’ve gone through in life. At some point you need to take responsibility and be accountable for the life you’re after. No excuses, just take action!

22/02/2026

Financial anxiety isn’t really about the numbers.

It’s about what money represents to you.

When I ask,
“When you think about having complete financial peace of mind, what becomes most important to you? ….and what does that give you?”

I’m not asking about income.
I’m uncovering values.

Because underneath every money decision is a deeper driver:

• If it’s security, you may over-save and fear spending.
• If it’s freedom, you may resist budgets and structure.
• If it’s control, uncertainty may feel unbearable.
• If it’s growth, standing still financially feels unsafe.
• If it’s contribution, you might prioritise others over yourself.

Financial anxiety often appears when your current situation clashes with your core value.

For mums especially, money carries layered meaning: Providing. Protecting. Planning. Sacrificing. Holding everything together.

When you understand the value underneath your stress, you stop judging your behaviour and start understanding it.

That’s where confidence begins.

Not in earning more.
Not in cutting more.
But in aligning your financial choices with what truly matters to you.

If this resonated, take a moment and ask yourself:

❓What is money really giving me or protecting me from?

Your awareness is the first shift.





If money has been on your mind nonstop lately, this is for you.You’re managing the household.You’re thinking about the k...
22/02/2026

If money has been on your mind nonstop lately, this is for you.

You’re managing the household.
You’re thinking about the kids.
You’re juggling groceries, school fees, activities, and future plans.

And somewhere in the middle of it all…
You feel financial pressure building.

You avoid checking the accounts.
You second‑guess spending.
You carry the mental load of “Will we be okay?”

That’s financial anxiety.

And so many mums carry it silently.

Pause for a second and finish this in the comments:

“When I think about money, I feel ______.”

No filtering. Just truth.

Financial anxiety isn’t about intelligence.
It’s not about capability.
And it’s not about earning more.

It’s about:

• The pressure to provide
• Fear of getting it wrong
• Scarcity beliefs from childhood
• Relationship tension around spending
• Carrying the invisible financial mental load

Now imagine this instead:

• Checking your accounts without fear
• Feeling confident making financial decisions
• Having calm money conversations with your partner
• Teaching your children healthy money habits
• Knowing you have a clear plan for your family’s future

That’s what we build inside a Financial Clarity Session- O V E R C O M I N G F I N A N C I A L
A N X I E T Y

We will:

• Identify the root of your financial stress
• Uncover your money beliefs and patterns
• Clarify your values as a woman and a mum
• Strengthen money communication in your relationship
• Create a simple, practical action plan

You don’t have to carry this alone.

If you’re ready to feel calm, confident, and in control of your finances:

Comment “CLARITY” and I’ll send you the details.

You deserve financial confidence, not constant pressure.




Ever heard of the vagus nerve? It’s like your body’s personal chill button. When stress takes over, it steps in to help ...
04/08/2025

Ever heard of the vagus nerve? It’s like your body’s personal chill button. When stress takes over, it steps in to help you breathe deeper and find your calm again. Curious to learn more?

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Pyrmont, NSW
2009

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