Special Olympics New Brunswick

06/18/2026

Love seeing local athletes out supporting Empire 😍

The campaign is still happening until June 21st! Get out today and donate 💚🎉🛒

Sobeys

06/16/2026

What the Empire Campaign is all about ❤❤❤

Sobeys

06/15/2026

06/14/2026

Some extra love for mom! ❤

Head into your local Sobeys and Sobeys partner stores to help donate to families like, Sophia's from June 11th- 22nd. 💚🛒 Every donation counts.

06/13/2026

Who's craving a weekend sweet treat? 🍪

You are in luck because Sobeys is fully stocked up with a variety of sweet treats approved by our athlete ambassador, Sophia! 😍

Don't forget to donate at the cash to Special Olympics on your way out.

06/12/2026

Sophia's campaign kickoff day! 💚🎉

Yesterday, Sophia and her families and friends spent the evening celebrating the Empire Sobeys Campaign in their local Sobeys store in Miramichi, NB. 💚

Sophia is New Brunswick's Athlete Ambassador this year! Sophia has been apart of our Active Start and FUNdamentals program for over 4 years. She has grown and created so many friendship's from the program.

Sophia was accompanied by many friends and family, the Mayor and Deputy Mayor of Miramichi, her Active Start and FUNdamentals program lead volunteer Darlene, and many Sobeys employees.

Congratulations Sophia's, we hope you enjoy your campaign! ❤

Donate in stores today from June 11th- 22nd 🛒📅

06/11/2026

Way to go Harbour View High School Unified!!! ❤️

🎉 Big News for Unified Sports in Greater Saint John!

A huge congratulations to HV STAFF Mrs. Debbie Squires, Mrs. Leeann McFarlane, and Mrs. Kathleen Beamish, who recently collaborated on a grant application to support the growth of Unified Sports across the four Greater Saint John high schools offering teams next year—and we’re excited to share that they RECEIVED THE FULL GRANT AMOUNT of $28,000! 🏆

Five years ago, these dedicated educators helped launch Unified Sports in ASD-S, first with a single basketball team. Since then, the program has grown tremendously in participation with so many schools getting on board, popularity, and opportunities, expanding to include basketball, soccer, and cheerleading.

Unified Sports brings students of all abilities together as teammates, creating an environment where inclusion, friendship, leadership, and school spirit thrive. It is a powerful movement that demonstrates the strength of belonging and the impact of creating opportunities for everyone to participate and succeed.

This funding will help ensure that even more students across Greater Saint John can experience the life-changing benefits of Unified Sports in the coming year.

Thank you, Debbie, Leeann, and Kathleen, for your leadership, passion, and commitment to building a more inclusive community through sport. Your work is making a lasting difference! 💕🥳👏🏽

06/11/2026

Meet Sophia, a Special Olympics athlete from Miramichi, NB! 🤸‍♀️

"Special Olympics broke that barrier.” 💚

From June 11–21, you can help athletes like, Sophia reach their personal best by
making a donation at checkout at participating Empire Family of Brands stores
including Sobeys, Lawton's, and Needs Fuel.

Your donation will be matched by Empire Family of Brands, up to $500,000—
amplifying your impact for Canadians with intellectual and developmental disabilities. ✅

From first goals to newfound confidence and lasting friendships—every best is
personal. Your donation helps a Special Olympics athlete reach theirs.

Thank you for helping create more inclusive communities! 🫶

06/08/2026

📅Mark your calendars—it's back!

From June 11–21, Empire Family of Brands stores in New Brunswick and across Canada will be fundraising in store to support Special Olympics athletes! 🛒

That means you can once again add “support Canadians with intellectual and
developmental disabilities” to your grocery list. ✅

Donate at checkout at any Empire Family of Brands stores including Sobeys, Lawton's, and Needs Fast Fuel.

Your donation will be matched by Empire Family of Brands*—amplifying the
impact for athletes in our communities🏅

Every $2 = supports one day of activities for a Special Olympics athlete
From first goals to newfound confidence and lasting friendships—every best is
personal. Your donation helps a Special Olympics athlete reach theirs.

*For more information about the Empire Family of Brands match program visit https://www.specialolympics.ca/Empire

06/01/2026

Happy National AccessAbility Week! 🤝

Disability Awareness Week and National AccessAbility Week start today!
May 31 - June 6, 2026

This year's theme is “Accessibility Creates Full Inclusion"

The goal of DAW is to raise public awareness of the barriers that prevent individuals with a disability from fully participating in their communities, while also encouraging dialogue around practical solutions. We aim to highlight best practices and share success stories that reflect our collective progress toward full inclusion.

We invite you to join us by participating in one or more events taking place across the province during Disability Awareness Week.

Kick-Off
Family Fun Day:
Full Access For All
When: Sunday, May 31st
Where: Irving Oil Field House, Saint John
Time: 11:00 to 2:00

Walk & Roll
Join us in Fredericton!
When: June 5th
Where: 440 York St, Fredericton
Time: 11:30

Red Shirt Day 2026 is June 3rd

Red Shirt Day of Action for AccessAbility and Inclusion is a day when people across Canada come together and wear red in schools, workplaces and spaces everywhere in order to create a visible display of solidarity with those living with a disability.