Purple Carrot Health Foods and Wellness Inc.

Purple Carrot Health Foods and Wellness Inc. Lethbridge, Alberta Lethbridge's newest and most awesome health food store!! We have locally made Kombucha on tap. Our focus is allergy friendly and local.
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Lethbridge’s retail shop leading the way in natural foods, local goods, supplements & zero waste lifestyle.
🥕Rooted in Health, Committed to the Earth.

1120 2nd Ave S. We have refillable soaps, shampoo, conditioner, toothpaste, laundry detergent, natural disinfectant. We carry high quality refillable Olive Oil and Vinegars. Lots of gluten free and dairy free products in stock! Come check us out!!

Meet Viktoria Jones!Viktoria believes healing happens when we are seen as whole. Physical, emotional, mental, relational...
08/08/2026

Meet Viktoria Jones!

Viktoria believes healing happens when we are seen as whole. Physical, emotional, mental, relational, and spiritual layers all shape health and behaviours. Struggling with food, weight, hormones, digestion, or patterns that feel hard to break is rarely about laziness or willpower. Often, something deeper is asking to be understood—old stories, limiting beliefs, nervous system dysregulation, nutritional imbalances, or unresolved emotions.

She helps clients uncover these layers and guides them back to alignment with a compassionate, whole-person approach.

Viktoria’s formal training includes becoming a Certified Holistic Nutritional Consultant (2016), specializing in Precision Nutrition for Sports and Exercise (2017), and earning the designation of Certified BioScan SRT Practitioner with the Institute for Health and Transformation (IHT, 2024). She is currently completing studies in Addictions and Mental Health Counselling, specializing in eating disorders, and will graduate as a Clinical Counsellor in December 2026. She also teaches as an Instructor at CSNN, training students in body, mind, and spirit, motivational interviewing, meditation, and behaviour change.

When she is not seeing clients one-on-one at Purple Carrot, Viktoria runs the Emotional Eating Academy, a 16-week program designed to transform the relationship with food and the body.

Through nearly a decade of client work, she has learned that lasting change requires more than nutrition alone. Emotional patterns, nervous system responses, and limiting beliefs need attention alongside lifestyle adjustments.

Viktoria believes the body is not broken—it is communicating. She supports clients in nurturing themselves, reconnecting with their bodies, and reclaiming vibrant health.

08/06/2026

For two Stoke Cold Pressed Juice juices of course!

08/05/2026

💜

August Birthdays 🥳Carlie’s birthday is August 30th.If you see her this month, make sure to say happy birthday!
08/04/2026

August Birthdays 🥳

Carlie’s birthday is August 30th.

If you see her this month, make sure to say happy birthday!

07/31/2026

It’s still Plastic Free July, and we are showing off some of the amazing products we have to support you on your less plastic journey. Come in to check them all out!

07/29/2026

Talking about reducing exposure in our toxicity series. Stay tuned for more!

Address

1120 2nd Avenue S
Lethbridge, AB
T1J0E2

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 9am - 5pm

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