07/09/2026
I started this account 12 years ago and originally it was a hypnotherapy account. I do feel sad to let go of 12 years of content, of building a community. But the truth is, I don’t think many of you see my posts anymore and even if you do, maybe it’s just not the type of content you want.
I think I was more vocal in the early years and somewhere along the way I got quieter. I let other people’s voices drown me out and make me feel like I had nothing to contribute. And I wonder now if that’s part of why the community that I built slowly slipped away.
Years ago in a meditation I got a clear message that I’d lose this account one day and that I shouldn’t get too attached to it. I don’t know if I manifested the downfall of engagement or if I did receive true insight. But either way, I’m letting it go and starting again. But this time I will follow a plan and treat it like a business not just random posts of my practice.
Online work is so much more competitive now than it was when I started and you really have to get clear in your voice and your offerings if you want to be able to succeed. So I’m giving myself a year and putting my energy into the online world now that I’ve stopped my studio classes.
We will see what happens and if it all doesn’t work out, I’m really going let it go and move in a different direction.
So if you want to follow along and hopefully cheer me on on my new account, it is Laura Helm 😘