Isomum

13/09/2026

ISOMUM has won Best Consumer Product at the UK StartUp Awards national finals 2026, against the regional winners from every part of the nation, including Scotland, Wales and Northern Ireland.

This is one category you can’t win on your own. Wonderful people believed in ISOMUM, bought it, kept buying it, and told somebody else. Word of mouth is the only reason we’ve grown.

Thank you to every customer who bought it, reordered, and put our name in somebody else’s hands. Thank you to the midwives, obstetricians, doulas and birth workers who recommend it to the women and families in their care. And thank you to Professor the team and judges, and for hosting.

And to my family, who have kept me going through all of it.

Love you guys.

ISOMUM makes pregnancy-safe electrolytes for hydration in pregnancy, morning sickness, labour and postpartum recovery.

06/06/2026

We have been named the winner for Consumer Products StartUp of the Year in the South East regional final.

Being recognised by the panel means a lot to the whole team.

"ISOMUM was recognised for creating the UK’s first pregnancy-safe electrolyte drink, designed specifically around the physiological demands of pregnancy, postpartum and breastfeeding," noted the UK StartUp Awards judges.

Now we have our sights set on the national final at this September.

22/04/2026

Throwback to the day Darcey was working on the ward… and somehow ended up in Green Wing. 😂 "They were filming at our hospital, and I couldn’t resist a quick photo with the “staff”, only one of us was on shift for real"

21/03/2026

13/02/2026

Flavour matters, especially when you need to hydrate every day.

Blackcurrant not only provides a refreshing and natural taste, but it's also rich in antioxidants that complement the nutritional support your body needs.

Because taking care of yourself should feel good, too.

🌐Visit: isomum.com

10/02/2026

Some choices are about adding more.
Others are about removing friction.

This is why women choose Isomum.
Simple ingredients. Steady support. No spikes, no fuss.

17/01/2026

Found this little highlight from last year. Met the wonderful people behind and and shared a really lovely evening at the