Mari Williams

Mari Williams Leaders | Public Figures | Elite Athletes
Executive Therapy, Leadership Coaching & Strategy
Confidential advisory for complex, high-pressure lives.

Sustaining success across your whole life, without compromise. Empowering c-suite, leaders, entrepreneurs and hnwis to lower their stress, raise their self-worth and find the vision. You will: • Increase your capability to make fast, effective decisions. • Understanding and managing conflict better • Hone your communication skills to convey your vision with ease. • Boost your resilience. • Reduce

your stress. • Clear auto-pilot unconscious behaviours that are holding you back. • Enhance your self-worth. • Address taboos like anger and shame. • leave you feeling in control. Are you fed up with trying to be your best and yet nothing seems to work? Same patterns, same tripwires, even when you work so hard to do things differently. I understand that frustration. I used to be there too. You may be struggling with: making good decisions, managing conflict and challenging relationships. Worrying what others think of you - Imposter syndrome, stress, lack of self-confidence, or fear of failure. Struggling to delegate, emotional baggage from your past • An inability to find a whole life balance. • Feelings of not being good enough. If you’ve become dissatisfied with standard leadership coaching. You want something that goes deeper and creates fast and permanent change. You are highly ambitious but want quality of life also. You want to be respected for leading with honesty, empathy, and integrity, and you are courageous and smart enough to know you have some work to do to get the future you want. Being average is not for you...

My 5 principles work fast because we’re working directly with the unconscious (with you wide awake as normal) this means we don’t spend hours trying to work out the issues holding you back, we just go directly to them and shift them. Permanent change comes from working this way because research suggests we are run approximately 95% by our unconscious so if it isn’t working with you, it’s working against you... These changes don’t require willpower to maintain because they become naturally part of who you are. Most of my clients have had leadership coaching that only focused on their work life, leaving them imbalanced. I have a rare mix of qualifications and on the ground experience working directly with leaders but also with families, children, schools, couples and I’m a mum of 5. My combined approach gives you an across-the-board solution, and rock-solid foundations. I’m often described as ‘challengingly empathetic, real & direct.'

📘 🎙 My book and podcast can be found here: www.mari-williams.com

When not working to boost world peace through brilliant leadership, I can be found: working out, trying to persuade my teenagers to spend time with me, or dancing around the kitchen hoping no one is watching.

23/06/2026

Today is the day you could change your life, but will you?

It could be the day that you admit all the things that aren’t working and commit to changing them.

It could be the day that you decide what success looks like for your future.

It could be the day you plan out your dreams.

It could be the day you start the work.

But will you?

18/06/2026

CONVERSATIONS THAT DON’T HAPPEN

In leadership teams, there are conversations you know need to happen, not unclear ones, not complicated ones, just the kind that would shift something if they actually happened, and yet they don’t happen.

You delay them, you revisit them, you tell yourself the timing isn’t right, because you can already see what they might create: the reaction, the shift, the consequence that follows. So instead, you work around them.

You adjust behaviour, you compensate, you manage things indirectly, and for a while that holds everything in place.

But it doesn’t resolve anything, because the one thing that would actually move it forward hasn’t happened.

If you’re honest, you already know what needs to be said in that conversation.

You’ve known for a while.

17/06/2026

How can you make better decisions? It took me a long time to realise that your life rests on the decisions you make -from coffee, tea or water in the morning, to the big decisions around leadership, houses, partners etc.

The best way to make sure your decision making progress is clear, is to accept that its both rational and emotional components that come into each decision. Then make sure you are healthy in both areas.

How do you know? Well, do you feel you over complicate making them, if you do you may need to do some work to clear the underlying issues.

The higher you go, the fewer places you can think out loud.That’s what makes decision making harder.
17/06/2026

The higher you go, the fewer places you can think out loud.

That’s what makes decision making harder.

16/06/2026

Co-founder conflict is hard to admit to, and so much worse if you are relatives or were friends. It's natural for us to disagree but add in personal values and ethics, difference in opinion and strategy and any historic emotional baggage and it's like carrying a bag of fireworks in one hand and matches in the other. A constant balancing act.

16/06/2026

It’s time to switch off

Switching off isn’t usually about time, it’s that feeling when you are trying to relax and be present and yet your mind is off thinking about a myriad of other things. The more you try to control it, the more things it wants to think!

This often happens when you have learned to stay on high alert over a long period of time, particularly when you’re used to holding a lot of responsibility - work, family, friends, finances.

If you’re always thinking ahead, anticipating what might come next, keeping track of what needs to be done, that doesn’t just stop because the day ends.

Even in the quiet moments, something still feels active – you feel wired.

Like there’s something you should be doing, something you’ve missed, something just slightly out of place.

In fact, it can often even spill into your dreams.

What would switching that off feel like?

Being able to wind down and put things on a mental shelf for another day?

Want to try it?

11/06/2026

SAYING WHAT YOU MEAN VS MANAGING PERCEPTION

In leadership communication, you know those moments where you’re about to say exactly what you think, clearly, directly, no confusion in it at all, and then you catch yourself and adjust it slightly before it comes out?

Not because you’re unsure, but because you can already see how it might land, what it might shift, and whether you actually want to deal with that in that moment.

So you change it, just a little.

You soften parts of it, you leave certain things out, you say it in a way that’s easier for the other person to hear, and most of the time that works, it keeps things smooth, it avoids unnecessary friction in senior conversations.

But if you’re honest, you didn’t quite say the part that actually mattered.

And because of that, nothing really changes.

The conversation ends, everyone moves on, but the thing underneath it is still there.

And over time, you start to notice how often you’re shaping what you say around the response you expect, rather than saying it as it is.

And whether that still fits.

Leadership doesn’t feel like a burden because of the role.It’s the unconscious patterns and behaviours that your mind ha...
10/06/2026

Leadership doesn’t feel like a burden because of the role.

It’s the unconscious patterns and behaviours that your mind has set up to protect you.
So over time, responsibility builds, but so do the patterns underneath it.

Your decision making, communication and how you handle that pressure, start to be dictated not by your skill set or your rational thoughts, but by the unconscious patterns.

And it doesn’t stay at work.

It shows up in your relationships with family and friends, and in how you feel about yourself.

These patterns are what most people don’t look at.

09/06/2026

Strategy doesn’t kill spontaneity so stop using that as an excuse.

High performance in any industry brings a need for structure, discipline, consistency and almost all my clients have these more or less in place. When you do, all the things that move life forward happen and things keep things working in a way that makes sense.

So what’s the problem?

I hear so many people say, ‘I can’t have a plan or create a strategy because I’m spontaneous and creative.’ Bullsh!t.

Planning and strategy are equally a part of the inner self as the outer. They don’t squash creativity or spontaneity, they create space for it, give it room to breathe.

What I see is people working hell for leather whilst pretending to themselves that they have space for spontaneity and creativity. I know for creatives a plan and strategy feel like boring leadership, making boring decisions and having difficult conversations. I promise you when you put in a structure and you have a strategy to your day, there are just wonderful moments of peace and calm during which all those squash creative thoughts can bubble to the surface.

Strategy gives you momentum, clarity and a sense of control over what’s happening and where things are going far more than sporadic intention.

Do you want to have more space to think – think first about strategy.

Little extra – my US clients often laugh at my phrases so here’s an explanation of ‘hell for leather’ - In its earliest uses (mid–late 19th century, especially in Britain), it described riding at full speed, where the horse’s hooves are pounding the ground (“hell”), while the rider is gripping the leather reins and saddle for control. Figurative meaning → doing anything at extreme speed or intensity.

So if someone went “hell for leather,” they were essentially pushing forward at maximum pace, with force and urgency, often with a sense of risk or abandon.

04/06/2026

BOARD DYNAMICS / POWER STRUCTURES

At board level, leadership dynamics are rarely just about what’s being said out loud.

You can sit in a room with people who are experienced, capable, and used to operating at a high level, and still be aware that what’s happening underneath the conversation matters just as much.

You notice where people hold back, where things are being managed rather than addressed, where language is being chosen carefully to avoid shifting something.

So you adjust.

You think about timing, about how to say something, about when to say it, not because you lack clarity, but because you understand the consequences within that structure.

And over time, that becomes part of how decisions are made.

Things move forward, outcomes are agreed, but not everything is fully owned or fully resolved.

And most people learn to work within that.

Until you start to notice how much is being shaped by what isn’t being said.

And whether that still fits.

Address

Cambridge

Telephone

+447932007328

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