What are the opening hours?

Monday 9am - 5:30pm Tuesday 9am - 5:30pm Wednesday 9am - 5:30pm Thursday 10am - 5:30pm Friday 9am - 5:30pm Saturday 9am - 4:30pm

Keith Holland Opticians

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Cheltenham
Keith Holland Opticians

Award-winning Opticians based in a prestigious regency building; on the edge of Cheltenham town centre. Led by a friendly & family focused team.

Innovative 3D OCT and OPTOS imaging as standard. Unique and Sustainable eyewear brands. A unique eye care practice, that really cares about everyone who uses us.

28/05/2026

We welcomed Alan from Hoya into the practice today, who spent time with our dispensing team and shared the latest innovations in lens technology.
At Keith Holland we’re always committed to staying at the forefront of eye care ensuring our patients benefit from the very best in vision and comfort. It’s great to be working with Hoya who share that commitment!
Stay tuned… we have some exciting lens offers coming soon!

27/05/2026

Wednesday Wisdom
While we continue looking after patients in practice, Dermot is delivering this week’s eye health advice “on location” from the beach!
Thankfully, wherever he is, eye care is never far from his mind.
Here are Dermot’s key tips for protecting your eyes in the sun:
• Choose sunglasses with full UV protection. This is essential for blocking harmful UVA and UVB rays.
• A wide-brimmed hat can significantly reduce UV exposure to the eyes.
UV exposure doesn’t just affect the skin. Over time, it can contribute to conditions such as cataracts and macular degeneration, making daily protection an important part of long-term eye health and something we are deeply passionate about being a preventative practice.

26/05/2026

With temperatures reaching 33°C today, it’s a good reminder that sunglasses are more than a summer accessory, they’re an important part of protecting your eye health.
Prolonged UV exposure has been linked to conditions such as cataracts and macular degeneration, so choosing the right pair really matters.
When selecting sunglasses, we always recommend:
• Lenses with 100% UV protection
• A well-fitted frame that offers good coverage
• Polarised lenses to reduce glare and improve visual comfort
If you’re spending time outdoors, make sure your eyes are as well protected as your skin.
We’re always here to help you find a pair that combines protection, comfort and style.

22/05/2026

Myopia Awareness Week!
Myopia (short-sightedness) is becoming increasingly common in children but the good news is, we now have more ways than ever to manage it effectively.
In this video, Ankur walks you through the myopia management options we offer here at the practice.
From specialist contact lenses to evidence-based treatment approaches, early intervention can make a real difference to your child’s long-term eye health.
If you’ve noticed your child struggling to see the board at school, sitting closer to screens, or needing frequent prescription updates, it may be time to explore your options. We’re here to help you make informed, confident decisions about your child’s vision.

15/05/2026

The people behind your care
At our practice, our team is at the heart of everything we do.
Behind every appointment, every pair of glasses, and every smile is a group of people who genuinely care about your vision and your experience.
We’re proud of every single one of them.

13/05/2026

Myopia Awareness Week is coming up and it matters more than ever.
Did you know children today are at a much higher risk of developing myopia (short-sightedness) than previous generations?
In this short video, Dermot explains why this is happening and why early action is so important for protecting your child’s long-term eye health.
Next week we will be sharing a series of videos showing exactly what we offer here at Keith Holland to help manage and slow the progression of myopia in children.
If you’re a parent, this is something you don’t want to miss.

KeithHollandOpticians

11/05/2026

We’re so excited to welcome Izabela to our team!
Izabela joins us with over 10 years of experience in dispensing and optics, bringing a wealth of knowledge and genuine care for every patient she helps. Her attention to detail and passion for finding the perfect solution means you’re always in the very best hands.
Not only is she incredibly skilled, but she’s also a joy to have in the practice, calm, friendly, and always ready with a warm smile.
We feel very lucky to have her with us and can’t wait for you all to meet her!

07/05/2026

Continuing with our new frames…
Clean lines and an unmistakable understated edge, the latest MYKITA frames have just landed in practice!
If you love eyewear that feels as good as it looks, these are worth trying on. Effortless, modern, and made to be worn all day.
Pop in and see what suits you best. Our dispensing team are here to help.

06/05/2026

New in

The latest from Moscot has just arrived in practice and we love them!
Classic shapes, and with just enough detail to make them feel special without trying too hard. The kind of frames you’ll reach for every day.
Pop in and try them on and our amazing dispense team help you find the right one for you.

24/04/2026

Introducing a new addition to our eyewear collection, Komono!
Designed in Belgium, Komono is recognised for its contemporary, understated aesthetic. Each frame combines clean lines and wearable colours. Creating eyewear that feels both modern and timeless.
This collection has been handpicked by our dispense team to ensure there’s something to suit a wide range of tastes and face shapes.
Please give our front of house a call if you’d like some time with the dispense team to explore the collection in person.

NewCollection

Address

27 St Georges Road
Cheltenham
GL503DT

Opening Hours

Monday	9am - 5:30pm
Tuesday	9am - 5:30pm
Wednesday	9am - 5:30pm
Thursday	10am - 5:30pm
Friday	9am - 5:30pm
Saturday	9am - 4:30pm

Telephone

+441242233500

Website

http://www.keithholland.co.uk/

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