Clinical Marketing

Clinical Marketing Conventional & digital marketing management | Web design & SEO | Graphic design & content creation | Partner of ModRed Design

I've been creating websites and brands for clinics & salons for years now. From managing the website traffic you can get...
11/09/2026

I've been creating websites and brands for clinics & salons for years now. From managing the website traffic you can get an understanding of what actually gets results, what techniques get more customer enquiries. I don't add bells & whistles to websites for the sake of it, I try to simplify them as much as possible, but still using good design to convey a professional image. Visitors appreciate simplicity

09/09/2026

DON'T BELIEVE THE AI HYPE: Some people have likened AI to the invention of the calculator…

But the calculator didn’t make us all into Albert Einstein, most of us just used a calculator to write humorous things when held upside down. And this is turning out to be similar to what we are seeing with AI, where most people are just using AI tools to create crazy videos, stupid memes or fake news.

BUT IN REALITY: In my experience, so far, the reality is that the quality of AI content is extremely poor. More often than not it’s completely wrong, because most systems have been trained on vast amounts of information available on the internet, which itself is 99% complete rubbish. The only people that keep telling us that AI platforms are brilliant are the blue chip companies that have pumped billions of dollars into their AI research, and are now desperately trying to monetise their AI platforms.

READ MORE: https://www.modred.co.uk/dont-believe-the-ai-hype/

04/09/2026

LOCAL ADS ARE GETTING COMPETITIVE!
It's probably different for each industry, but the local tyre fitting industry is mega competitive! You really need to stay on the ball to remain on top. And each campaign or needs to be tailored to the client, for example: some old school clients only take customers via phone calls. So the adverts and website need to be designed to reflect this.

And sometimes, the client won't know what to tell you in order to improve your campaigns. I actually visited Simon Tyre Services to see how they work. And while I was there, a customer told me a couple of things that were vital to the web design. And I have to keep checking that they are actually getting specific customers, to ensure the campaigns are running effectively.

READ MORE: https://www.modred.co.uk/simon-tyre-services-web-design/

03/09/2026

CAN YOU BEAT THE TOP DOGS AT E-COMMERCE? Yes! But you need a cunning plan. You need to find a way to cut costs, and you can then generate a lot of sales.

The Render Shop started out selling bulk orders only, to the building trade in the UK. They got a few sales but nothing magnificent. So we decided to try a different approach. If we cut out the delivery costs, we can beat the top dogs and sell products at a lower cost.

I set up the website to offer free delivery to customers in certain postcode areas in South Wales, then we targeted the advertising to just these locations. And bingo, they are cheaper than any of the top dogs in the area.

Sometimes it takes a few months of tweaking and testing different approaches before you really start getting regular sales.

READ MORE: https://www.modred.co.uk/render-surgeon-shop-web-design/

A few designs by ModRed Design the simplified style can often be used in and projects
03/09/2026

A few designs by ModRed Design the simplified style can often be used in and projects

30/08/2026

Exhibition design for the ACE Aesthetics 2026 show featuring and

LIPOLAS WEBSITE DESIGN / MANAGEMENT: LipoLas is a new product for laser fat reduction and body contouring. They asked me...
30/08/2026

LIPOLAS WEBSITE DESIGN / MANAGEMENT: LipoLas is a new product for laser fat reduction and body contouring. They asked me to design a clean, professional website to launch the product to the UK market. The first challenge for this web design project was to generate the text content, taking the original German / Austrian translations into English, then re-wording much of the content to provide clearer descriptions which were more suitable to a commercial product website.

READ MORE: https://www.clinical-marketing.com/lipolas-website-management/

EXHIBITION DISPLAY DESIGN: A number of our clients attend various exhibitions & shows throughout the UK and usually requ...
30/08/2026

EXHIBITION DISPLAY DESIGN: A number of our clients attend various exhibitions & shows throughout the UK and usually require large format graphic displays for each new show to promote new products. We design & produce the artwork for each new exhibition, providing high quality print files to the printing company or stand builders.

READ MORE: https://www.clinical-marketing.com/exhibition-graphics-design/

LONDON CLINIC LAUNCH:To promote their aesthetics clinic in Marylebone, London, Mahalia Joy asked for a logo design and w...
28/08/2026

LONDON CLINIC LAUNCH:
To promote their aesthetics clinic in Marylebone, London, Mahalia Joy asked for a logo design and website design to promote their range of treatments. I had no real instructions for the general style, but started with a few simple yet classic logo designs. My second attempt is the chosen design that you now see.

READ MORE: https://www.clinical-marketing.com/london-clinic-website-design/

Address

London

Website

Alerts

Be the first to know and let us send you an email when Clinical Marketing posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Practice

Send a message to Clinical Marketing:

Shortcuts

Featured

Share