The Bike The Body

08/06/2026

E X C I T I N G D E L I V E R Y 📦 🤩
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I’m very excited to be able to have this absolutely stunning Forge frameset here at the studio - and just look the detail and finishing on this frame!!
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Bottom bracket and headset bearing seats have all been finished and brake mounts perfectly faced - all this means it will build up and run like a dream.
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As a bike fitter we always talk about ‘fit first’ and that’s great if you get your fit dialled until you go to get your new bike and it comes with a whole load of components in the wrong sizes - bars too wide, stem too short etc etc
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While I work with some custom steel frame makers and a few other metal bike manufacturers the truth is there are very few carbon frames (especially of this quality) that offer a complete build to order option so your bike is built to your exact specifications - when you pair that with the well thought out geometry of the Forge it is an impressive prospect - hence why it’s up on the studio wall!!
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Want to find out more about getting the best fitting bike you ever had?? Get in touch!!

27/05/2026

The Bike The Body 2026 kit drop has landed!!
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We are super happy with how it has come out - vivid colours and amazing fit to enjoy summer miles and support the studio out on the road!
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We have men’s and women’s jerseys, race fit jerseys and bib shorts in limited stock.
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We have kept the price down to literally what it cost for us to buy them.
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- Prime Jersey (M / W) - £55
- PRR Aero Race Jersey - £85
- PRR Bib Shorts - £90
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Message us here or email [email protected] to get yours 😎

06/05/2026

It’s Giro time!!! 🇮🇹 🇮🇹 🇮🇹
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The fight for pink starts this Friday!
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For a bit of fun and added excitement join The Bike The Body Fantasy Giro League for a chance to win this awesome t-shirt collab we did with
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What do you need to do?
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Head over to Velogames.com - Italy 2026
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Log in or register.
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Pick your nine rider team - and a great team name ideally.
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Then go to the join leagues option and enter the league pin - 205415924
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That’s it, you’re in - GOOD LUCK!!
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All are welcome to enter but please note the prize can only be sent to a mainland UK address (sorry) - you still get bragging rights if you win either way 🙃

30/04/2026

NEW STICKERS - COMING SOON!!
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Who doesn’t love a sticker?? Especially when they’re super cool designs from
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What more motivation do you need to get your physio done, sort your bike fit out, or just get out for a ride?!
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Which one is your favourite??
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What sticker ideas do you have??
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Put the in the comments below 👇👇

28/04/2026

T-Shirt Collab Incoming with some awesome designs from - BUT which colour?? Help us choose!!

10/02/2026

PRE-ORDER IS NOW OPEN!!!
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Our club shop is now set up so please get your pre-orders in - this is ultimately what will make up the order in terms of quantities so it really helps to order now.
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So what do we have?? 👀
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❇️ PRR SS Jersey - all out race fit jersey
❇️ PRIME SS Jersey - comfortable performance jersey
❇️ PRR Bibshorts - light compression and comfort fit
❇️ PRR Gilet - a close fitting windproof gilet
❇️ PRR LS Jersey - long sleeve race fit jersey
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All items are available in Mens and Womens specific cuts too!
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🔗 All you need to do is hit the link in my below - enter your email address and it will send you a link to access the club shop. Sizing info on there too.
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The club shop will only be open for TWO WEEKS so that we can close it and get the order into manufacturing ASAP and ready for summer rides (yes, believe, better weather could just maybe be ahead!!)
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🤩 I can’t wait for the new kit to arrive and best of all it will be posted directly to your door! 🚪
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https://0e11ff83.sibforms.com/serve/MUIFAA3Wn6hiD611O5Q9kLCZzSfBCkgBYZ_RoIVJAl0aJ8tTJJvm4EHb5kscRCG9DRAKqVj3JIsVLVyN26pY4chaX5rVVTcYbBeYXmfsg1x-iLUTn3jGRO_3ONkB-8n9iZZUrCnv30qWPHEpWq4_R29qtEVyWoR20Cy9TFmyaDqE5rk7Wa0uFTSxg_NiBYq3omJZFwq2dnqgKGXh

22/01/2026

Pleased to be sponsoring this team for 2026 - LET’s GOOOO!!

❤️‍🔥 2026 KIT REVEAL ❤️‍🔥

We like a bold kit and this design is certainly bold. Produced by and designed collaboratively by members of the team we are super excited to rock this unique kit for in 2026. It’ll certainly be easy to spot us!

13/01/2026

GEEKING OUT ON NEW TECH 🤓
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It was a pleasure to host the guys from at the studio to check out their saddle force analyser unit.
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So unlike my gebiomized pressure mat which goes over the saddle this doesn’t interfere with the saddle itself and is fitted between the saddle and clamp - picture 1 and 2 - from here it analyses (in real time) the forces going through the saddle and thus bike, in all directions - picture 3 and 4.
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I was really curious to see what metrics it would produce and how this data could work as live biofeedback as well as a coaching tool for positioning.
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I then compared it to my gebiomized system and recorded both at the same time - this was really cool to see how comparable the data was in terms of weight distribution, forces and positioning. Pics 5 and 6 show the comparisons.
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The system also comes with option of multi-directional power pedals which can produce really detailed metrics on force application through the pedal stroke which is a very interesting tool - we didn’t test them today as I luckily have access to this data already from my Shimano jig but I would definitely like to compare the data between these two sources in the future.
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All in all a very cool bit of kit that may find its way into the studio at some point as part of our continual drive to deliver the best bike fitting experiences and outcomes we can.
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Stay tuned 📻

09/01/2026

TBTB 2026 Kit Design
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It was great to team up with and to help bring my design idea into reality and I’m so happy with what they have created.
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After skipping a year it was time for a fresh new kit so people can rep TBTB around the country and even the globe - I love getting to see pictures of TBTB jerseys and bottles in some of the far flung places they have travelled to!
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We will have two jersey options this year - a very race fitted option (PRR) and a more relaxed but still sleek option (Prime). There will be both men’s and women’s versions of both jerseys. There will also be a gilet, long sleeve jersey and bib shorts - again all available in men’s and women’s cuts.
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I will post up details of the club shop where you can order all the kit very soon. There will be a small opening window for kit to be ordered so it can then go into production and be ready for when the weather is 👌👌🌞😎
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Let me know what you think in the comments below!!
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