27/08/2026
This Sunday 30 August, is National Grief Awareness Day, a day to raise awareness of grief and encourage more open conversations about loss and bereavement.
Grief is different for everyone. There is no right or wrong way to grieve, and no set amount of time that it should take. Sometimes, simply knowing that someone is there to listen can make a real difference.
National Grief Awareness Day is a reminder to be kind, patient and understanding towards those who may be grieving – including those whose loss may have happened many months or even years ago.
It can also be an opportunity to remember those we have lost and to talk about the memories that keep them close to us.
This Sunday, why not take a moment to check in with someone who may be grieving, or simply take some time to remember someone special. 💙
Our recent research explores people’s experiences and preferences around funerals, including the importance of personalisation and meaningful ways to say goodbye. Read the full research here: https://ow.ly/iukf50ZG5Ro