01/04/2026
🥇April's 1st on the 1st 🥇 (definitely not an April Fool's) - the reaction I got the first time I spoke about the impact of breast weight.
And then again, & again & again, whether via talks or presentations as The B👀by Physio, or in a 1:1 PostureFitting consultation, or simply chatting with someone who asks "So what do you do?"🤔 They are usually surprised to hear "Help girls and women to independently manage their breast weight, using both internal support from their bodies & external support from an optimally fitting bra".
But that is nothing compared to how shocked they are by the facts on the impact of breast weight on girls & women. Posture is the vehicle by which these effects are felt, on:
😩 pain - in the breast/neck/shoulder/back, even lower limb
🫁 pulmonary (breathing) function
💃🏿 participation, not only in sport or activity, but in life itself
🏆 performance - some marginal gains are hidden in plain sight!
😦 pelvic health issues like leaking, prolapse
🪞 self-perception/self-confidence/self-image/self-esteem
Many of these issues occur at the same time, and can affect each other - you don't feel well, you probably won't move well either, right?
Our mission with PostureFitting is to educate, empower & enlighten girls & women about breast weight impact.
For them to know that breast load affects everyone, not just those with larger breasts.
For them to be able to make informed choices, & apply that skill for life, as their breasts change over their lifecycle.
For them to learn how to feel, move, look better (because how they look affects how they feel... & vice versa).
We expect to see these "Say whaaaat now?!?" reactions, & we love to then replace those dropped jaws with the hope of a sustainable, and in most cases non-surgical, solution. Thank you to my amazing PostureFitting Partners below for helping me to uplift & reach more girls & women, worldwide.
England
Cheshire: Women’s Rehab Collective
Cumbria: Absolute Womens Health
Norfolk: Claire Gurney Physiotherapy
Surrey: Weybridge & Walton Physiotherapy
West Sussex: coming sooooooon!
Wolverhampton: Body In Balance Physiotherapy & Women’s Wellness
Yorkshire: North Yorkshire Physiotherapy
Ireland
Co Cork: Posture Matters
Co Dublin: Monkstown Physiotherapy Clinic
Co Wexford: Castlebridge Physiotherapy & Orthotic Clinic
New Zealand
Te-Anau & Invercargill: Align and Uplift
Scotland
Lanark: The Youth Sports Educator
Contact us via www.posturefittingphysio.com to help us in our goal, as a therapist or simply to be uplifted!💃🏿👙👀💃🏼