14/08/2026
Introducing **ZEISS DuraVision Plus** β the next generation of ZEISS lens coatings, now featuring **ZEISS CleanGuardβ’ Technology**.
Whatβs new?
π **Cleaner lenses** β improved resistance to water, oil and dirt
β¨ **Clearer vision** β excellent anti-reflective performance
π‘οΈ **Greater durability** β designed to keep your lenses performing for longer
π§ **Up to 3Γ faster to clean** compared with previous-generation ZEISS coatings
**Now, harder, clearer and cleaner. **
If you're upgrading your lenses, ask us about the new **ZEISS DuraVision Plus** coating.
**MyOptik β Your Lens Specialist since 2011. **