Searious Business

Searious Business Searious Business: an impact-driven company focused on collaboration with companies to avoid plastic Keep plastic in our economy and out of our ocean.

Searious Business is a social enterprise committed to systemic change to prevent plastic waste before it becomes pollution. We work with major companies, NGOs and governments to 📈Build viable reusable packaging systems |🫙Move away from virgin plastic |♻️Enable effective recycling.

Growing the RePLHA consortium: welcome, RECALO!We are excited to welcome RECALO to the RePLHA consortium. RePLHA brings ...
06/07/2026

Growing the RePLHA consortium: welcome, RECALO!

We are excited to welcome RECALO to the RePLHA consortium. RePLHA brings together partners from across the value chain to develop and demonstrate a reusable transport packaging system for large household appliances.

The aim is to replace single-use transport packaging with a scalable, cost-effective and environmentally sound circular alternative, supporting companies as they prepare for upcoming PPWR reuse targets.

RECALO brings valuable expertise in circular packaging, reusable load carriers and pooling systems. Their expertise will be instrumental as we further develop the logistics and pooling model needed to make reuse work across EU-wide supply chains. Pooling and shared assets are a core element of the RePLHA approach to enable efficient reuse systems & scaleability.

In the meantime, our packaging manufacturing partners Corplex and KTPconTeyor have successfully developed the first packaging concept designs, while Heliot Europe is working on the digital tracking elements.

As RePLHA approaches its conclusion, the consortium has delivered significant results, including packaging and system guidelines, as well as the development of viable business models.

These achievements lay the foundation for the prototyping and piloting activities out in the upcoming Phase 3.

We will soon host a live session for OEMs and retailers to share the key outcomes of Phase 2. If you are interested in joining, please reach out to [email protected].

Welcome aboard, RECALO!

18/06/2026

Refill is one of the most powerful ways to cut plastic at the source.

This World Refill Day, we’re highlighting what it really takes to make refill work in practice — especially in complex, high-demand environments.

Take professional cleaning.

With BRAVE’R (Brabant Veegt de Vloer or Brabant sweeps the floor with single-use), we’re currently in the testing phase of a refill system designed specifically for this sector. That means tackling some of the toughest challenges head-on: safely dispensing highly corrosive cleaning agents, preventing leaks, and ensuring a mess-free user experience — without compromising on performance or safety.

Because if refill isn’t easy, reliable and safe, it won’t scale.

BRAVE’R combines durable packaging with smart dispensing to help cleaning professionals move away from single-use plastics towards a system that works operationally, not just conceptually.

This is what supporting World Refill Day looks like for us:
not just advocating for refill — but building and testing the systems that make it viable in the real world.

Curious how refill could work in your sector?
Let’s talk.


Noord-Brabant

05/06/2026

🎶 How low can you go? 🎶

This World Environment Day, we took inspiration from Inger Andersen and the UN Environment Programme and decided to move — literally.

Because the message is serious, even if the dance is not.

🌍 If global temperatures go past 1.5°C, we don’t just need to slow down — we need to bring them back down, fast.

The good news? We already have many of the solutions.
At Searious Business, we see every day how very practical choices make a real difference:

• cutting out unnecessary packaging
• using maximum recycled content in the most recyclable formats
• exploring reuse and refill systems

All of these reduce CO₂ emissions and unnecessary costs at the same time.

So today, we’re asking the same question as UNEP:
👉 How low can we go — for people and planet?

We chose limbo. Because climate action isn’t about standing still.
It’s about bending, moving, redesigning — and going as low as you can.

Now it’s your turn: 💃🕺 Show us how you move for climate action
📹 Film, post, tag others

🌱 Let’s keep each other moving

Plastic pollution is not just a waste problem.It is a climate issue.A livelihood issue.A systems issue.That is why we we...
19/05/2026

Plastic pollution is not just a waste problem.

It is a climate issue.
A livelihood issue.
A systems issue.

That is why we welcome the new roadmap from WRAP: 𝘊𝘢𝘵𝘢𝘭𝘺𝘴𝘪𝘯𝘨 𝘴𝘺𝘴𝘵𝘦𝘮𝘪𝘤 𝘢𝘤𝘵𝘪𝘰𝘯 𝘢𝘨𝘢𝘪𝘯𝘴𝘵 𝘱𝘭𝘢𝘴𝘵𝘪𝘤 𝘱𝘰𝘭𝘭𝘶𝘵𝘪𝘰𝘯. It sets out how purpose‑driven funders can unlock high‑leverage change by investing beyond short‑term fixes and into the systems that prevent pollution at source.

The roadmap makes a compelling case for funding solutions that:
• reduce plastic production and use
• accelerate reuse and circular delivery models
• strengthen policy, infrastructure and coordination
• centre livelihoods and a just transition for informal waste workers

Importantly, it shows that tackling plastic pollution can simultaneously reduce climate impacts, protect ecosystems and improve social and economic outcomes across the globe.

We are proud that several of our systemic change projects are featured as examples of how funders are already backing approaches that go beyond pilots, and instead help reshape value chains, markets and governance so solutions can scale.

If you are a funder, investor or partner looking to maximise impact, this roadmap offers a clear framework for where catalytic capital can make the biggest difference.

📣 Read the roadmap and join the call to invest in systemic solutions. Full report here: https://www.wrap.ngo/resources/report/catalysing-systemic-action-against-plastic-pollution-roadmap -file

Today is a big milestone for  the Buddie-Pack project!Our Lia Huybrechts will be at the REuse Economy Expo in Paris toda...
19/05/2026

Today is a big milestone for the Buddie-Pack project!

Our Lia Huybrechts will be at the REuse Economy Expo in Paris today, joining project partners to discuss the market enablers and key lessons learned through Buddie‑Pack, and to share how reusable packaging systems can be scaled across Europe.

As part of the programme, Lia will be moderating the Policy Roundtable this afternoon, bringing together leading voices to explore the future of reuse systems in Europe. The discussion builds on the policy and standards recommendations developed through WP 4.4 of the project, focusing on what is needed to move from pilots to real market adoption.

Key topics include:
• Enabling market scaling through supportive infrastructure and investment
• Improving the economic viability of reuse systems
• Boosting user acceptance and behaviour change

This session marks the culmination of the Buddie‑Pack project. The products and systems developed over the past years will also be on display at the expo, offering a tangible look at what reuse can deliver in practice.

If you are at the Reuse Expo in Paris, join us at 14:45 for the Policy Roundtable and come by to see the solutions on show.

We would love to continue the conversation on how to move reuse systems forward across Europe. ♻️

Saving Plastic and saving money is Searious Business - check out what the team has been up to in our April Recap!
01/05/2026

Saving Plastic and saving money is Searious Business - check out what the team has been up to in our April Recap!



Making the difference in the world of plastics

If you have been waiting for the Sustainable Small Grants Programme to begin....it's today! Join the webinar 👇
30/04/2026

If you have been waiting for the Sustainable Small Grants Programme to begin....it's today! Join the webinar 👇

The Closing the Caribbean Plastic Tap Project is pleased to invite you to the launch webinar of the Sustainable Small Grants Programme, developed as a regional initiative to support practical and inclusive solutions for reducing plastic waste across the Caribbean.

Join us at our upcoming session:
📌 Launch of the Sustainable Small Grants Programme, Closing the Caribbean Plastic Tap Project
📅 Wednesday, April 30, 2026
🕙 10:00 – 11:00 AM (AST)
💻 Virtual Event
🗣️ English
Register to join the session 👉 https://engage.iucn.org/event/launch-sustainable-small-grants-community-based-action-program-closing-caribbean-plastic-tap

This session will provide an overview of the programme, including grant opportunities, eligibility criteria, and the application process. It is designed for community-based organisations, NGOs, cooperatives, schools, informal groups, and micro, small, and medium-sized enterprises, particularly those led by youth and women.

Participants will also gain practical guidance on how to develop and submit strong proposals, as well as engage directly during an interactive Q&A.

🌍 Open to participants in Antigua and Barbuda, Grenada, Saint Lucia, St. Kitts and Nevis, and St. Vincent and the Grenadines.

The programme is implemented by the International Union for Conservation of Nature (IUCN) Regional Office for Mexico, Central America, and the Caribbean (ORMACC), with support from the Italian Agency for Development Cooperation (AICS) and the Italian Ministry of Foreign Affairs and International Cooperation (MAECI).



Ministero degli Affari Esteri e della Cooperazione Internazionale Agenzia Italiana per la Cooperazione allo Sviluppo sede San Salvador Ministry of Tourism, Civil Aviation and Sustainable Development Saint Lucia Ministry of Education, Sustainable Development, Innovation Ministry of Climate Resilience, the Environment and Renewable Energy Department of Environment St. Kitts The National Solid Waste Management Authority
Organisation of Eastern Caribbean States

This Saturday, we’ll be co‑hosting the International Ocean Film Tour at the Evoluon in Eindhoven 🌊🎬Before the screening,...
21/04/2026

This Saturday, we’ll be co‑hosting the International Ocean Film Tour at the Evoluon in Eindhoven 🌊🎬

Before the screening, Willemijn Peeters will give a short introduction on marine pollution prevention, connecting the films to real‑world solutions. We’ll also be in the foyer for a meet & greet, so it’s a great opportunity to meet in person and get to know us a bit better.

🎟️ Tickets are still available
If you’re nearby and would like to join, feel free to get in touch with us directly and we can share a discount code:
📩 [email protected]

If you’re in or around the Netherlands this weekend — clients, partners, friends, or simply ocean‑minded — you’re very welcome to come along.

Hope to see some familiar faces there!

International Ocean Film Tour

No April Fools! Check out what the team has been up to during March in our monthly recap.
01/04/2026

No April Fools! Check out what the team has been up to during March in our monthly recap.

Making the difference in the world of plastics

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Achtseweg Zuid 221
Eindhoven
5651GW

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