08/12/2026
So what’s the difference between membership, cash pay and using insurance?
It’s a great question, especially as YourFamilyDoc transitions to KeepWell Family Medicine.
For years, many of our patients have seen Doc through single-visit cash pay appointments.
You had a need, you made an appointment and you paid for that visit directly. No insurance. No middleman. Simple.
But it still meant care was often centered around what was happening that day.
Membership works differently.
Instead of paying each time you need us, you pay one predictable monthly fee for your ongoing primary care. That gives us the opportunity to know you better, follow your health over time and work with you not only when you’re sick, but also when you’re well.
It means more room for conversations about prevention, goals, medications, chronic conditions, lifestyle and the little things we can address today before they become bigger things tomorrow.
And what about insurance-based visits?
That’s the traditional model where a doctor bills your insurance company for each visit or service, and you may have a copay, deductable and premium to cover.
This is not us - on purpose.
KeepWell is a direct primary care practice. Your relationship is directly with us, not your insurance company.
Membership is also not health insurance. It covers the primary care we provide at KeepWell, while things like hospital care, emergency care and specialists fall outside the practice.
For us, this change is really about one thing:
Less “see you when something is wrong.” More “let’s work together to keep you well."
That’s the heart behind KeepWell Family Medicine.
Take advantage of our early adopter membership rates when you visit
KeepWell Family Medicine is a direct primary care practice built around something simple: knowing you well enough to help you stay well. Explore how membership gives you a more personal, proactive and consistent approach to your long-term health and wellness. Be among the first to sign up for KeepWe...
