YB Urban? Aroma Bar

YB Urban? Aroma Bar YB Urban? is an aromatherapy and wellness boutique offering natural personal care products made fresh in-house.

Cheese Curd Festival - June 26th + 27th 🧀One of Ellsworth's biggest weekends is just around the corner, and we're excite...
06/24/2026

Cheese Curd Festival - June 26th + 27th 🧀

One of Ellsworth's biggest weekends is just around the corner, and we're excited to be right in the middle of the action! During Cheese Curd Festival, the vendor marketplace will be set up directly outside our doors, bringing an incredible mix of makers, artists, food vendors, and local businesses to downtown. Whether you're visiting for the curds, the festivities, or the shopping, be sure to stop in and explore our latest botanical creations, enjoy the festival atmosphere, and support the many small businesses that make this community so special.

It's an EXCITING week ahead at the Aroma Bar in Ellsworth!Remember, we are now open TUESDAYS all summer long!  Join us f...
06/23/2026

It's an EXCITING week ahead at the Aroma Bar in Ellsworth!

Remember, we are now open TUESDAYS all summer long!

Join us for a fresh, and rejuvenating FLOW + RESTORE Yoga Class Tonight at 5:30PM. We have mats, pay is optional, and no need to sign up, just come for the movement, meditation, and community vibes!

CHEESE CURD FESTIVAL IS THIS WEEKEND! And we are in the heart of it all! We could not be more excited to show off our famous creamery, curds, and our growing downtown business community! If you have a couple of hours on Saturday, please sign up to volunteer and let's show these 30,000 visitors why they should keep coming back to Ellsworth again + again! (find the link to volunteer in the comments).

And speaking of GROWING OUR DOWNTOWN BUSINESS COMMUNITY, have you heard we have a new neighbor? Let's welcome Twisted Willow Tattoo Shop + Boutique! Check them out this weekend during CURD FEST!

3 Alternatives to Commercial Skincare ProductsLip Balm That Truly NourishesMany commercial lip balms provide temporary r...
06/23/2026

3 Alternatives to Commercial Skincare Products

Lip Balm That Truly Nourishes
Many commercial lip balms provide temporary relief while encouraging frequent reapplication. Our natural lip balms are crafted with nourishing plant oils, botanical butters, and beeswax that support your lips' natural moisture barrier, providing longer-lasting comfort with less product.

In-Shower Lotion Bars
Applied to warm, wet skin before stepping out of the shower, our lotion bars deliver concentrated moisture that lasts all day. Because they contain no added water, a little goes a long way. With minimal packaging and no plastic bottles to discard, you're paying for skin-loving ingredients—not waste.

Natural Facial Oils & Serums
Many luxury skin care products rely on patented laboratory-created ingredients that come with premium price tags. We believe nature already provides some of the most effective tools for healthy skin. Nutrient-rich plant oils and botanical extracts work with your skin's natural biology to support hydration, improve texture and tone, soften fine lines, and promote a healthy, radiant complexion.

At Aroma Bar Botanicals, we believe the quality of the ingredients matters just as much as the final product. Rich plant...
06/22/2026

At Aroma Bar Botanicals, we believe the quality of the ingredients matters just as much as the final product. Rich plant oils, nourishing botanical butters, herbal infusions, and carefully selected natural ingredients work in harmony with your skin, hair, and body to provide deep, lasting nourishment rather than temporary surface-level results. Because these ingredients are naturally concentrated in vitamins, fatty acids, and plant compounds, a little goes a long way, allowing you to use less product with each application while achieving better results. This means products last longer, perform more effectively, and offer greater value over time. Investing in high-quality natural ingredients isn't just about what we leave out; it's about choosing ingredients that truly support healthy skin and hair while delivering a more meaningful and economical experience.

It's 3-FOR-THURSDAY AT THE AROMA BAR TOMORROW!This week is our In-Shower Lotion Bar Edition!Transform your daily shower ...
06/18/2026

It's 3-FOR-THURSDAY AT THE AROMA BAR TOMORROW!

This week is our In-Shower Lotion Bar Edition!

Transform your daily shower into a nourishing body care ritual with our In-Shower Lotion Bar. Crafted with rich organic cocoa butter, this innovative moisturizer melts gently onto warm, damp skin, helping to lock in hydration while leaving skin feeling soft, silky, and beautifully conditioned.

Easy for travel, safe for the environment, and loved by skin everywhere.

In-Store Only, 11AM-6PM, Thursday, June 18th.

Dad doesn't need another tie.He probably doesn't need another coffee mug either.And if we're being honest, he definitely...
06/17/2026

Dad doesn't need another tie.

He probably doesn't need another coffee mug either.

And if we're being honest, he definitely doesn't need a " #1 Dad" keychain.

What Dad *might* appreciate?

Something he'll actually use.

Something that smells good.

Something that makes him feel cared for and pampered.

This Father's Day, treat Dad to practical wellness gifts that work hard, just like he does:

🌿 Shampoo + Body Wash
🌿 Beard & Skin Oils
🌿 Muscle & Joint Rubs
🌿 Magnesium Lotions
🌿 Natural Soap & Shaving Supplies
🌿 Custom-Scented Body Sprays

The best part? Many of our gifts are affordable enough for kids to shop on their own, while still feeling thoughtful and special.

Because dads like to smell good, have soft skin, sleep better, and soothe sore muscles too—they just don't always ask for it.

Stop in before Father's Day (June 21st) and we'll help you find something useful, natural, and guaranteed to get more use than another coffee mug.

📍 YB Urban Aroma Bar, Ellsworth
243 N Broadway Street
Open Wednesday-Friday, 11AM-6PM
Tuesday + Saturday, 11AM-4PM

P.S. If Dad says he doesn't want anything, that's usually Dad-code for "surprise me."

More and more, research is finding meditation to be the true path to peace amongst humans. This is because meditation te...
06/17/2026

More and more, research is finding meditation to be the true path to peace amongst humans. This is because meditation teaches us to recognize our thoughts for what they are, mental modifications that we create and mistake for reality. Our thoughts tell us stories about ourselves, others, and the world that are rarely true, but we respond to them as truth and often create our own suffering because of it. Meditation takes us out of that cycle to be the witness of our true selves, the seer rather than the seen. It pulls us away from our ego so we can recognize the difference between our infinite selves and our temporary bodies and mind. The more time we spend observing the here and now the less likely we are to find ourselves wrapped up in the stories created by our mind, and the more peaceful we become.

If you have even 5 minutes a day to begin a mindful meditation practice, it is the single most helpful thing I have brought into my life as an anxious overthinker. Just this simple act of sitting quietly and observing your thoughts like clouds passing by can change the way you view yourself, your worries, your fears, your activities, and your well-being. If you are interested in more information, please feel free to reach out anytime.

You may have noticed recently that a lot of the language we've shifted towards surrounding our products is based on the ...
06/15/2026

You may have noticed recently that a lot of the language we've shifted towards surrounding our products is based on the idea of personal care being a "ritual". This hasn't been an accident, but a very intentional way of reminding you that everyday can be a step towards better health...physical, emotional and mental. Every action has its roots in the ways we are uniquely human and can lead either towards suffering or peace. Ritualistic personal care, care that goes beyond just moisturizing the skin, or cleansing the scalp, is our path to being present in and with our body. It's truly the way we notice how we are feeling, what do we think about ourselves, what messages are we taking in and using to our benefit, and which ones are not serving us or those around us. Are we giving our physical being what it needs to prosper, and, in turn, are we feeling mentally and emotionally supported and cared for? With the right rituals, we are guiding the whole person to well-being.

What are some of the rituals we can create just by being present in our personal care? When done as a ritual, our morning shower is so much more than just washing and rinsing while we think about the many, many tasks we have planned. It's an experience in smell, temperature, moisture, and connection. It's a chance to give attention and gratitude for the many ways nature provides for our body from the soap that we use to the aromatic oils that awaken our senses. Where did they come from? Who harvested them? Whose hands made them into what we find both useful and joyful? This kind of awareness and intention can do wonders for taking on those tasks ahead with a sense of purpose and service.

As a ritual, a moment with our favorite essential oil bottle becomes a mindful pause in a busy day to take a deep inhale, and a slow exhale. This simple action calms our racing mind, lowers our heart rate, and brings a sense of confidence to things that could otherwise overwhelm us.

In the evening, washing the day off our face and feet with soft gentle lather and cleansing clay brings compassion for hard work. Our final ritual of applying nutrients, vitamins, and antioxidants to every crevice and corner of our face, neck, and shoulders, invites us to renew, restore, and rest. A ritual of self-worth and self-love.

We believe beauty does not have to shout but can whisper through the quiet moments of our day, bringing wellness forward in the little things we do for ourselves...body and mind.

Meet Your New Evening Ritual Partner.This restorative nighttime facial oil is formulated to replenish moisture, support ...
06/15/2026

Meet Your New Evening Ritual Partner.

This restorative nighttime facial oil is formulated to replenish moisture, support skin barrier function, and encourage a calm, radiant complexion by morning. A rich blend of organic rosehip, evening primrose, borage, jojoba, apricot kernel, and black cumin seed oils delivers essential fatty acids that help comfort dry, sensitive, and hormonally changing skin.

Soft floral lavender and herbaceous clary sage create an immediate sense of calm, while cedarwood provides a warm, grounding depth. A touch of bergamot adds a gentle citrus brightness that softens the blend and encourages relaxation without overwhelming the senses.

Apply 4–6 drops to clean skin each evening. Massage gently into the face, neck, and shoulders. May also be used with facial massage, gua sha, or stone facial roller as the final step in your nighttime skincare ritual.

I know we have some very community-minded individuals in our group, and I want to encourage all of you to sign up for a ...
06/12/2026

I know we have some very community-minded individuals in our group, and I want to encourage all of you to sign up for a shift at Cheese Curd Festival! Not only is it fun, but the volunteer program has passed along over $120,000 into our local community over the years.

When you sign up, you get to select from a long list of local non-profits to donate your hours to. They, in-turn, receive needed fundraising dollars from the chamber. For many of these organizations, this is their biggest fundraiser of the year, and they rely on the kindness of you and others to help them achieve their mission.

Sign up TODAY! Feel free to share in the comments an organization that is special to you that is on that list and invite others to support them!

👏🧀👏 VOLUNTEERS NEEDED!

The Cheese Curd Festival is coming up fast, and we need your help! Every volunteer shift helps create an amazing experience for visitors while supporting local nonprofits, community programs, and economic growth right here in Ellsworth.

🙌 Volunteering at the Festival is a win-win! For every hour volunteered, a participating organization receives a $15 donation. Since the program launched in 2017, the Cheese Curd Festival has returned more than $135,000 to local nonprofits—funds that are reinvested right back into our community.

Gather your friends, family, and neighbors…Sign up for a shift (or two!) and help spread the word by sharing this post.�https://www.cheesecurdfestival.com/participate/volunteer/

Address

243 Broadway Street
Ellsworth, WI

Opening Hours

Tuesday 11am - 4pm
Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 11am - 4pm

Alerts

Be the first to know and let us send you an email when YB Urban? Aroma Bar posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share