Pearle Vision

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Pearle Vision We are a locally owned Pearle Vision franchise offering full service eye care and optical goods. Always count on clear answers and personal attention.

Pearle Vision is proud to be once again recognized, as the 2022 Women’s Choice Award winner as their Best Eye Care Retailer. Caring for you and your eyes since 1961, the eye care experts at your Pearle Vision in Fitchburg provide genuine eye care to you with eye exams, state-of-the-art lenses, and a wide variety of designer frame brands. Our commitment will still be going strong long after you leave with your new pair of glasses or updated lenses. We welcome your current prescription, and work with all major health and vision plans including EyeMed, VSP and UnitedHealthcare. Many of our locations are now EyeMed PLUS Providers. Check with your EyeCare Center to see which insurance plans are accepted. Eye exams available at the independent doctor of optometry at or next to Pearle Vision. Doctors in some states are employed by Pearle Vision.

10/08/2026

Today, we’re celebrating the care, connection, and people behind every Pearle Vision visit. Happy World Sight Day! 💚

10/07/2026

Frame check! 👓 Show us the pair you're wearing right now. Share a pic in the comments ⬇️

10/05/2026

Spending a lot of time on screens? Your eyes could probably use a little break 👀

Pearle Pro Dr. T shares a simple way to give them a reset: every so often, shift your focus to something farther away and let your eyes adjust. ⏲️ Setting a quick timer can be an easy reminder to work those little breaks into your day.

10/02/2026

Did you know watery eyes can actually be a sign of dry eye? 🥲

From screen time and contact lenses to dry air and everyday changes, there are plenty of reasons your eyes may feel uncomfortable. Learn what could be causing your symptoms and when it may be time to talk to your eye doctor.

10/01/2026

We want to see your frames! Drop a selfie in your glasses in the comments. We can’t wait to see your pics! 📸

09/30/2026

Teachers can often spot small changes in a child’s vision that may be easy to miss at home. If your child is squinting or struggling to see the board, consider scheduling an eye exam with an eye care professional. 🍎 Have you ever received a vision note from your child’s teacher?

09/29/2026

Sometimes the best style advice comes from the people who know you best. Who would you trust to pick out your next pair? 👓

09/28/2026

Well, it looks like I’ve officially entered my “can’t see without my glasses” era. 👓 💚 Anyone else?

Fall weather can bring a few changes for your eyes, too. 🍂 From managing dryness and seasonal allergens to protecting yo...
09/24/2026

Fall weather can bring a few changes for your eyes, too. 🍂 From managing dryness and seasonal allergens to protecting your eyes outdoors, these simple tips can help keep them comfortable all season long. If irritation sticks around, book an eye exam at your local Pearle Vision EyeCare Center.

09/22/2026

The first day of fall is here, bringing colorful leaves, crisp mornings and plenty to take in 🍂

If the view isn’t looking as clear as it should, it may be time for an eye exam. Schedule an appointment at a Pearle Vision EyeCare Center near you.

We have a few appointments available at Pearle Vision - Fitchburg before the school year starts!Book online: https://www...
08/14/2026

We have a few appointments available at Pearle Vision - Fitchburg before the school year starts!

Book online: https://www.pearlevision.com/en-us/stores/wi/fitchburg/7829/
Call: 608-273-2020

Whether you're due for your annual exam, need an updated prescription, or have been putting off taking care of your eyes, now is a great time to get scheduled!

📅 Appointments available
👁 Comprehensive eye exams
👓 New glasses & contact lens prescriptions
✨ Friendly, professional care

Don't wait until you can't see the fine print. Your eyes deserve a little attention, too!

For the safety of our patients and staff, we will be opening later than usual today at 12pm. Stay safe, everyone!
03/16/2026

For the safety of our patients and staff, we will be opening later than usual today at 12pm. Stay safe, everyone!

Happy Thanksgiving! We wish you and your families a safe and happy holiday. We are thankful for our wonderful patients a...
11/27/2025

Happy Thanksgiving! We wish you and your families a safe and happy holiday. We are thankful for our wonderful patients and the trust you place in us!

Happy Thanksgiving!
11/27/2025

Happy Thanksgiving!

11/24/2025

You can experience exceptional comfort and clarity; Ask us about a 10-day trial of INFUSE®.

https://bit.ly/4aU2IPh

Don't forget to book an appointment and use those eye care benefits before the year is over!
11/19/2025

Don't forget to book an appointment and use those eye care benefits before the year is over!

Address

6231 McKee Road, Ste C
Fitchburg, WI
53719

Opening Hours

Tuesday 8:30am - 7pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm
Saturday 8am - 4pm

Telephone

+16082732020

Website

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