06/17/2026
PLEASE REPORT THIS AD ON INSTAGRAM ON FACEBOOK
I am not affiliated with novacareus.com, the account running this ad, or the anti-choking products being promoted in any way.
There is an ad going around using an original piece of my content to create an altered, possibly AI-generated video that falsely makes it look like I am endorsing this product - which I never did.
To be clear, I am referring to the novacareus.com ad/account promoting this anti-choking product. I am not referring to any unrelated company that may use a similar name.
My lawyer advised that the most helpful thing right now is for anyone who sees the ad to report it directly through Instagram or Facebook so we can try to get it taken down faster. If possible, please take a screenshot or screen recording first and send it to me.
Many of you have asked whether the company is a scam. I do not know the answer to that.
What I do know is that I did not authorize my video, name, image, likeness, voice, content, or any other intellectual property to be used in connection with this ad, brand, or product in any way.
I had never heard of this company or product until people started sending me screenshots and videos of the ad asking if I endorsed it.
I am concerned not only for me but for other creators and public figures. PLEASE spread the word, REPORT the AD as impersonation.