Southwest Center on Aging

Southwest Center on Aging We're glad you've found us, and we're eager to share information about our unique primary care pract

We're glad you've found us, and we're eager to share information about our unique primary care practice with you. Whether you're a future patient, a family member or a caregiver, this is the place for you. Since our early beginnings, Southwest Center on Aging practice has been committed to the philosophy, "Innovations in Older Adult Care." During the past several years, the ever-changing healthcar

e environment has presented great challenges for medical practices across the country. At Southwest Center on Aging, we:

• Welcome and accept assignment for Medicare and other insurance plans.

• Offer 24-hour/7-day telephone coverage provided by our own skilled practitioners.

• Have conveniently located at Memorial Medical Center Campus.

• Visit patients in numerous assisted living, skilled nursing facilities and homes.

• Provide mental health and wound care consultation services.

• Offer excellence in geriatric care.

Welcome to Our Team, Senait Gebreyesus, MSN, PMHNP-BC!We're excited to introduce Senait Gebreyesus, our new psychiatric ...
06/14/2026

Welcome to Our Team, Senait Gebreyesus, MSN, PMHNP-BC!

We're excited to introduce Senait Gebreyesus, our new psychiatric nurse practitioner at SWCOA. Senait specializes in mental health care for older adults, offering compassionate support for concerns like depression, anxiety, memory changes, and medication management.

Mental health is essential to aging well. Senait is here to listen, support, and help you or your loved one navigate these important aspects of care.

We invite you to come meet Senait and learn how she can support your mental wellness.

Contact SWCOA today to schedule a visit.

A scary thing about getting older is the thought of losing your independence. The statistics are frightening: 25% of you...
06/12/2026

A scary thing about getting older is the thought of losing your independence. The statistics are frightening: 25% of your muscle mass is gone by age 70 — a major reason people lose their independence — and the majority of people who break a hip never fully regain their independence.

But there’s no reason to give up or give in to the symptoms of aging. There is so much you can do to improve your chances of staying active and living independently in your own home for your whole life.
Learn more and call us (575) 532-5455.

At SWCOA, our providers specialize exclusively in older adults. That means longer appointments, medication reviews tailo...
06/11/2026

At SWCOA, our providers specialize exclusively in older adults. That means longer appointments, medication reviews tailored to aging bodies, fall prevention, cognitive screenings, and care plans built around YOUR goals.

Unlike general primary care, we understand that aging isn't one-size-fits-all. We listen. We take our time. We treat the whole person — not just the diagnosis.

We're not just another primary care office.

Call us: (575) 532-5455

06/11/2026

For many seniors, unexpected expenses can create real hardship. 💙

The Serving Seniors Fund helps fill those gaps—providing support when it’s needed most.

If you’re facing a challenge, you don’t have to navigate it alone.

👉 Apply here: https://servingseniorsnm.com/application/

Dozens of changes take place as the years add up, some of them obvious and familiar:foreheads expand as hairlines retrea...
06/10/2026

Dozens of changes take place as the years add up, some of them obvious and familiar:

foreheads expand as hairlines retreat
ears often get a bit longer because the cartilage in them grows
tips of noses may droop because connective tissue supporting nasal cartilage weakens.
There are also structural rearrangements going on behind the scenes. When we're young, fat in the face is evenly distributed, with some pockets here and there that plump up the forehead, temples, cheeks, and areas around the eyes and mouth.

With age, that fat loses volume, clumps up, and shifts downward, so features that were formerly round may sink, and skin that was smooth and tight gets loose and sags. Meanwhile other parts of the face gain fat, particularly the lower half, so we tend to get baggy around the chin and jowly in the neck.

And, of course, there are the wrinkles. Those deep ones in the forehead and between the eyebrows are called expression, or animation, lines. They're the result of facial muscles continually tugging on, and eventually creasing, the skin.

Other folds may get deeper because of the way fat decreases and moves around. Finer wrinkles are due to sun damage, smoking, and natural degeneration of elements of the skin that keep it thick and supple.

Here is just two ways of the things that you can do - or get done - to give your face a more youthful appearance:

Sun protection. Protecting your face from the sun is the single best way of keeping it youthful. You need to regularly use sunscreen that protects against both UVA and UVB light, with an SPF of at least 30. Wearing a wide-brimmed hat is also a good idea.

Creams and lotions. Moisturizers soothe dry skin and may temporarily make wrinkles less noticeable. Moisturizers for the face contain water to make them less greasy, and many have substances - glycerin, for example - that may help bind water to the skin. Exfoliant creams can improve the appearance of older skin by getting rid of dead skin cells that don't slough off as readily as they did when we were young.

Call us: (575) 532-5455

Answer:Daily moderate caffeinated coffee consumption (approximately 2–3 cups) is associated with a lower risk of dementi...
06/06/2026

Answer:

Daily moderate caffeinated coffee consumption (approximately 2–3 cups) is associated with a lower risk of dementia, with the strongest protective effects observed at these intake levels. However, the evidence is primarily observational, and causality has not been definitively established.

Multiple large prospective cohort studies demonstrate this association. In two US cohorts with up to 43 years of follow-up, participants consuming 2–3 cups of caffeinated coffee daily had an 18% lower dementia risk compared with the lowest intake group. Of note, greater differences were not observed at higher intake levels.

Could You Benefit from Testosterone Therapy?Low testosterone can affect energy, mood, strength, motivation, sexual healt...
06/05/2026

Could You Benefit from Testosterone Therapy?

Low testosterone can affect energy, mood, strength, motivation, sexual health, and overall quality of life. If you've noticed symptoms such as fatigue, decreased libido, difficulty building muscle, weight gain, or reduced mental clarity, it may be time to have your hormone levels evaluated.

At SWCOA, we offer comprehensive assessments to determine if testosterone supplementation is right for you. Our team will review your symptoms, medical history, and laboratory results to create a personalized treatment plan.

Ask us if you're a candidate for testosterone therapy and take the first step toward feeling your best.

Call our office today to schedule a consultation.





💜 June is Alzheimer's & Brain Awareness Month 💜This month, we raise awareness about Alzheimer's disease and other forms ...
06/03/2026

💜 June is Alzheimer's & Brain Awareness Month 💜

This month, we raise awareness about Alzheimer's disease and other forms of dementia while honoring those affected and the caregivers who support them every day. Early recognition, education, and compassionate care can make a meaningful difference.

Let's work together to promote brain health, support families, and bring hope to our community.

How Emsella Can Help Men?Emsella is a non-invasive treatment that uses high-intensity electromagnetic energy to strength...
06/03/2026

How Emsella Can Help Men?

Emsella is a non-invasive treatment that uses high-intensity electromagnetic energy to strengthen the pelvic floor muscles. For men, stronger pelvic floor muscles can help improve urinary incontinence by reducing leakage, urgency, and frequency.

In addition, improved pelvic floor function may enhance blood flow, muscle control, and overall pelvic health, which can contribute to improvements in sexual function and performance. Many men find Emsella to be a comfortable, convenient treatment option that requires no surgery, no downtime, and can significantly improve quality of life.

Address

1106 Centre Court
Las Cruces, NM
88011

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 1pm

Telephone

+15755325455

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