Association of PEMF Professionals

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Association of PEMF Professionals We are the AOPP: the international association for pulsed electromagnetic field professionals.

10/22/2026

In week one we worked on the words you publish. In week two we worked on the words you use with providers. If you took last week’s challenge and introduced yourself to a veterinarian or a doctor, please tell us in the comments how it went, because I would like to celebrate that.
As always, this is general professional practice and not legal advice, and scope rules vary by state.
This week is about your clients. I would like to begin by hearing from you. What is the toughest question a client has ever asked you? Type it in the comments, and I will answer a few of them before we finish.
Learn more about certification and join the Association of PEMF Professionals at pemfprofessionals.com
This video covers general professional practice and is not legal advice. Scope of practice rules vary by state, so please check the rules where you work.

What do you say when a client asks, “Will this fix it?” Join Dr. Jerry today at 1:30 PM for Week 3 of our livestream ser...
10/22/2026

What do you say when a client asks, “Will this fix it?” Join Dr. Jerry today at 1:30 PM for Week 3 of our livestream series, “Say This, Not That.”

Today we’re tackling: How to Set Expectations and Answer Tough Client Questions.

Learn how to communicate honestly without promising outcomes, document observations without making medical conclusions, and recognize when it’s time to pause a session and refer to a veterinarian. We’ll also cover practical language for setting expectations and building trust with clients and providers.

Tune in and join the conversation: https://bit.ly/4yn9Tvq

Join us for the final virtual PEMFCon on November 12, 2026, from 9 AM-5:30 PM ET!The Encore brings the PEMF community to...
10/21/2026

Join us for the final virtual PEMFCon on November 12, 2026, from 9 AM-5:30 PM ET!

The Encore brings the PEMF community together for a day of new live sessions, research, practical applications, and insights from the past three years of PEMFCon, with lifetime video replays, session notes, and a certificate of attendance included.

This is the last virtual PEMFCon, and we’ll share what’s next at the close of the event.

Register today: https://lnkd.in/ecswN2Gu

10/15/2026

Has a veterinarian or doctor ever been skeptical of what you do? In Week 2 of Say This, Not That, Dr. Jerry Dreessen shows PEMF operators how to turn that skepticism around in about thirty seconds, and how to build real working relationships with the providers whose clients you share.
🔍 In this session: • The four worries providers have about PEMF operators, and how to answer each one before they ask • The 30-Second Introduction: who you are, what you are certified to do, what you do not do, and how you work alongside their care • Practical tips for approaching a clinic the right way • Five phrases that close doors with providers, and what to say instead • Live role play: Dr. Dreessen plays the skeptical vet • This week's challenge: introduce yourself to one local provider
Next week: What to Say When a Client Asks "Will This Fix It?"
📌 Learn more about certification and join the Association of PEMF Professionals at pemfprofessionals.com
This video covers general professional practice and is not legal advice. Scope of practice rules vary by state, so please check the rules where you work.

How do you build trust with a skeptical veterinarian? Join Dr. Jerry today at 1:30 PM for Week 2 of our livestream serie...
10/15/2026

How do you build trust with a skeptical veterinarian? Join Dr. Jerry today at 1:30 PM for Week 2 of our livestream series, “Say This, Not That.”
 
Today we’re tackling: How to Talk to a Vet Without Starting a Turf War.
 
Learn how to communicate your training and scope of practice, address common concerns, and position PEMF as a complement to veterinary care. We’ll also cover practical conversation strategies to help build stronger professional relationships.
 
Tune in and join the conversation:
https://bit.ly/4yn9Tvq
 

10/08/2026

Week 1 of 3: Nobody audits your PEMF session, but everyone can read your website. In Week 1 of our three-part Say This, Not That series, Dr. Jerry Dreessen, Executive Director of the Association of PEMF Professionals, walks through the words that quietly turn honest marketing into a scope of practice problem, and shows you exactly what to say instead.
🔍 In this session: • Why trouble for operators so often starts with something in writing • The four words to retire: treat, cure, heal, and diagnose • Say This, Not That rewrites you can use today • The quieter offenders: named conditions, timelines, testimonials, hashtags, and titles • Live rewrites of real copy, including a horse ad and a practitioner bio • Your homework: audit one bio, one homepage, and your last five posts
Next week: How to Talk to a Vet Without Starting a Turf War
📌 Learn more about certification and join the Association of PEMF Professionals at pemfprofessionals.com
PEMFCon ENCORE link: pemfprofessionals.com/pemfcon-2026-the-encore
This video covers general professional practice and is not legal advice. Scope of practice rules vary by state, so please check the rules where you work.

Dr. Jerry Dreessen is going live today at 1:30 PM ET for Week 1 of our newest series, Say This, Not That. Watch live:htt...
10/08/2026

Dr. Jerry Dreessen is going live today at 1:30 PM ET for Week 1 of our newest series, Say This, Not That.
 
Watch live:
https://bit.ly/4yn9Tvq
 
This week, Dr. Jerry will break down four words that can create serious problems for PEMF operators: treat, cure, heal, and diagnose.
 
He’ll cover how these words can affect your website, advertising, social media and client communications, along with practical ways to describe your services more accurately and professionally.
 
Join us live today at 1:30 PM ET and learn what to say instead.

10/01/2026

Do you need insurance as a PEMF operator, and what kind? What belongs in your intake and consent paperwork? Can one testimonial on your page create a legal problem? This week Dr. Jerry Dreessen wraps up the Straight Answers series with the things that decide whether a PEMF business/practice holds up. He covers the coverage most standard policies leave out when someone else's animal is in your hands, the paperwork every client should sign before the first session, and the marketing words that can describe a regulated activity before you ever touch a horse. He also gives you the questions to ask any manufacturer before you buy a device. Join us live on the AOPP page.

09/24/2026

Who should you never apply PEMF to without a veterinarian or physician involved? How often, how long, and at what intensity? What do you say when a client asks whether it will work? This week Dr. Jerry Dreessen answers the practical questions that come before every session, along with the race and competition timing rules every equine operator needs to know and an FEI proposal that could change which PEMF devices are allowed at FEI events. Join us live on the AOPP page.

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6603 220th Street SW #100, Mountlake Terrace
Mountlake Terrace, WA
98043

Telephone

+15023382665

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