New London Pharmacy

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New London Pharmacy Iconic family-owned pharmacy featuring luxury fragrances, beauty and wellness products since 1960 in Chelsea NYC.

10/21/2026

NEW at NEW LONDON is métamorphose new york, a woman-owned brand that bridges the centuries old tradition of using oils to nourish and heal with today’s demand for organic and natural ingredients.

🌱The BioLucière Dry Oil has a gentle triple cold-pressed blend of 13 botanical oils rich in antioxidants, vitamins, folate and fatty acids formulated to use for the face, body, hair, after sun and after shave.

🌱 BioLucière Lip Oil contains 13 selected botanical oils that ensure lightweight hydration as the oils seep into the lips, softening and healing them over time.

Made with 100% high-quality natural ingredients & certified organic. Safe for the whole family: men women & children. Formulated for sensitive skin. Non-comedogenic.

10/19/2026
French Pharmacy in the heart of NYC—we love when you show us what products make it from our shelves to your basket like ...
10/19/2026

French Pharmacy in the heart of NYC—we love when you show us what products make it from our shelves to your basket like this one from 𝓗🤍. Shop these global favorites from NUXE Euthymol Oral Care North America Feret Parfumeur - USA Marvis®️ Official Partner Medusa's Heirlooms and more in our Chelsea boutique pharmacy!

NEW LONDON PHARMACY
241 W 23RD ST.
NY, NY 10011

10/17/2026

said the new Purple Trouble fragrance by is giving date night/night out with the girls, and we have no notes! Thank you Tanya for giving our global fragrance collection your stamp of approval and we hope to see you again soon!💜

10/17/2026

The one and only looking AND smelling like a goddess at our Purple Trouble by event. Her first impression—this beautiful take on juicy and spicy notes can be perfectly worn day or night!🌶️

10/16/2026

TONIGHT is the NIGHT! Join us to celebrate Purple Trouble—the NEW fragrance from that hits the spot! Red chili pepper spices things up with a subtle edginess, while wild blackberry is juicy and generous with a touch of sweetness.

🗓️FRIDAY, OCT. 16, 4-7PM
📍NEW LONDON PHARMACY
📌241 W 23RD STREET, NYC, 10011
🚇1, C, E TRAINS to 23RD STREET

10/15/2026

NEW LONDON at NIGHT🌙 Tomorrow evening we’re celebrating the arrival of our dream fragrance, Purple Trouble by —make sure you don’t miss it!

📍NEW LONDON PHARMACY
📌241 W 23RD STREET, NYC, 10011
🚇1, C, E TRAINS to 23RD STREET

10/15/2026

JOIN US as we spice it up for fall! 🌶️ Experience the NEW swoon-worthy PURPLE TROUBLE fragrance TOMORROW, October 16th from 4-7PM in our new Chelsea boutique.

Enjoy light bites, custom cocktails and a special gift with purchase amongst a dynamic crowd of fragrance lovers! We look forward to hosting you tomorrow!

🗓️Friday, October 16, 4-7PM
📍NEW LONDON PHARMACY
📌241 W 23rd Street, across from Hotel Chelsea

Address

241 W 23rd Street
New York, NY
10011

Opening Hours

Monday 9am - 8pm
Tuesday 9am - 8pm
Wednesday 9am - 8pm
Thursday 9am - 8pm
Friday 9am - 8pm
Saturday 9am - 7:30pm
Sunday 10am - 6:30pm

Telephone

+12122434987

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