Ethos Plastic Surgery

Ethos Plastic Surgery Thank you! Welcome to Ethos Plastic Surgery, a high-tough, boutique cosmetic surgery practice in the heart of San Francisco.

High-touch, boutique cosmetic surgery practice located in the heart of San Francisco

For more information or questions, please contact our instagram . Our philosophy is to create an experience and expression of soft, gentle beauty - through a soft touch, a gentle approach, and a beauty that radiates from the inside out. Come experience unparalleled care from a Harvard-trained

aesthetic plastic surgeon with gifted hands, a sincere devotion to patients, and an eye for elegant, natural results. Our signature Bay Area look features a unique blend of sophistication and refinement that is seen in every detail. Dr. Ginger Xu, the founder of Ethos Plastic Surgery, completed her education and training at the top institutions in the country. In addition to her stellar academic background, she is a perfectionist with technical finesse, a keen eye for aesthetics, and a genuine warmth for her patients. Dr. Xu's educational background includes:

- Stanford University, B.S. 2004
- NYU School of Medicine, M.D. 2008
- UCSF Medical Center, Plastic and Reconstructive Surgery Residency 2015
- Harvard BIDCM, Aesthetic Plastic Surgery Fellowship 2016
- Board Certified by the American Board of Plastic Surgery 2017

09/07/2026

Do you have to be a mom to have a mommy makeover?

Not at all — and it’s one of the most common misconceptions about the procedure!

The term “mommy makeover” refers to a set of procedures that address changes to the breast and body — not exclusively those caused by pregnancy. Weight loss and natural aging can produce many of the same changes: loss of breast volume, shifting ni**le position, reduced skin elasticity, and loose skin in the abdomen.

For patients whose changes are more moderate, a mini tummy tuck may be a more appropriate option than a full abdominoplasty.

A full assessment during consultation is the best way to determine what’s right for your anatomy and goals.

Click the link in our bio to book a consultation. 🤍

09/07/2026

Mommy Makeover
Do you have to be a mom to have a mommy makeover?

Not at all — and it's one of the most common misconceptions about the procedure.

The term "mommy makeover" refers to a set of procedures that address changes to the breast and body — not exclusively those caused by pregnancy. Weight loss and natural aging can produce many of the same changes: loss of breast volume, shifting ni**le position, reduced skin elasticity, and loose skin in the abdomen.

For patients whose changes are more moderate, a mini tummy tuck may be a more appropriate option than a full abdominoplasty.

A full assessment during consultation is the best way to determine what's right for your anatomy and goals.

Click the link in our bio to book a consultation. 🤍

Small procedure, significant impact.✨This patient underwent submental liposuction (AKA Chin Lipo) — a focused treatment ...
09/03/2026

Small procedure, significant impact.✨

This patient underwent submental liposuction (AKA Chin Lipo) — a focused treatment that removes excess fat beneath the chin to reveal a sharper, more contoured profile.

Curious if submental liposuction is right for you? Click the link in our bio to book a consultation. 🤍

Small procedure, significant impact.This patient underwent submental liposuction (AKA Chin Lipo) — a focused treatment t...
09/03/2026

Small procedure, significant impact.

This patient underwent submental liposuction (AKA Chin Lipo) — a focused treatment that removes excess fat beneath the chin to reveal a sharper, more contoured profile.

Curious if submental liposuction is right for you? Click the link in our bio to book a consultation. 🤍

08/31/2026

“Should you wait until you’re done having children?”

The short answer is yes.

A mommy makeover is designed to restore and tighten the body after pregnancy — and a subsequent pregnancy will stretch and stress those same tissues again, affecting the final results. Timing matters.

That said, an unplanned pregnancy after a mommy makeover is not a safety concern. It simply means some of the results may change, and revision may be something to consider down the line.

The ideal candidate is someone who is confident their family is complete and is ready to invest in lasting results.

Click the link in our bio to book a consultation. 🤍

08/29/2026

Four years post-op — and this is what a well-placed tummy tuck scar looks like.

This patient underwent abdominoplasty in February 2022. Her incision sits precisely along the underwear line, remaining discreet even in a bikini. She also happens to be the first patient on whom Dr. Xu performed her signature belly button technique — a refinement that results in a natural, undetectable appearance that has since become a hallmark of her approach.

Click the link in our bio to book a consultation. 🤍

08/29/2026

A tummy tuck is a procedure that focuses solely on the abdomen, while a mommy makeover is a customized set of procedures that addresses all areas affected by pregnancy and childbearing — typically the breasts and abdomen, where women often see loss of volume, loose skin, and stretched abdominal wall muscles.

This distinction matters.

A mommy makeover involves a more comprehensive approach, during which Dr. Xu will evaluate and treat every area affected by pregnancy in a single surgery. This may include a breast augmentation, breast lift, breast reduction, or a combination of these — with or without a tummy tuck. The right combination depends entirely on your anatomy and goals.

Interested in learning what’s right for you? Click the link in our bio to book a consultation. 🤍

08/29/2026

A tummy tuck is a procedure that focuses solely on the abdomen, while a mommy makeover is a customized set of procedures that addresses all areas affected by pregnancy and childbearing — typically the breasts and abdomen, where women often see loss of volume, loose skin, and stretched abdominal wall muscles.

This distinction matters.

A mommy makeover involves a more comprehensive approach, during which Dr. Xu will evaluate and treat every area affected by pregnancy in a single surgery. This may include a breast augmentation, breast lift, breast reduction, or a combination of these — with or without a tummy tuck. The right combination depends entirely on your anatomy and goals.

Interested in learning what's right for you? Click the link in our bio to book a consultation. 🤍

One surgery, a complete transformation.This patient underwent a mommy makeover with breast augmentation — 300cc Demi Pro...
08/26/2026

One surgery, a complete transformation.

This patient underwent a mommy makeover with breast augmentation — 300cc Demi Profile Motiva Ergonomix silicone gel implants, placed in Dual-Plane 2. Each element of the procedure was tailored to her anatomy and goals, delivering a natural, balanced outcome.

Click the link in our bio to book a consultation. 🤍

Fresh flowers, familiar faces — welcome to Ethos. 🤍Every detail of our office is a deliberate choice. From the color pal...
08/24/2026

Fresh flowers, familiar faces — welcome to Ethos. 🤍

Every detail of our office is a deliberate choice. From the color palette to the shapes, the design is intentional — created to feel like a calm and considered environment for women who come to us during deeply personal moments.

That extends to our flowers. Dr. Xu works directly with our florists — sharing inspiration and guiding the arrangements herself — to ensure the soft pinks, peaches, and neutrals that greet you at the door set the right tone from the moment you walk in.

This week’s beautiful summer arrangement, complete with Dr. Xu’s favorite peonies, was gifted to us by Sam Suri French Florist — who just opened their new location in San Francisco this year. We’re thrilled to welcome them as our weekly florist.

Click the link in our bio to book a consultation.

Address

490 Post Street, Suite 1701
San Francisco, CA
94012

Telephone

+14155064300

Website

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