06/20/2026
Dr. Berland's New Practice Announcement
After many rewarding years with AdventHealth, I am excited to announce that I will be opening an independent medical practice: Patients First Direct Primary Care.
Beginning in late July 2026, I will be welcoming patients to my new office in Westchase.
This transition comes from a desire to practice medicine the way I believe it should be practiced—focused entirely on the patient. My goal is to provide personalized, unhurried, and innovative care while building stronger relationships with the individuals and families I serve.
Patients First Direct Primary Care will offer:
• Direct physician access by phone, secure text messaging, and email
• Comprehensive traditional family medicine and primary care with longer, unhurried appointments
• Advanced wellness and functional medicine services, including hormone optimization, metabolic testing, nutrition evaluation, and expanded preventive screening options
• Transparent, simple pricing with one monthly membership fee covering all routine primary care services
• No insurance billing, allowing care decisions to be made based on your needs rather than insurance requirements
Think of it as concierge-level care that is accessible and affordable.
For additional information, please visit www.Patients-First.com or email [email protected].
Patients First Direct Primary Care
11373 Countryway Blvd
Tampa, FL 33626
813-669-7412
I am grateful for the trust so many patients have placed in me over the years and look forward to continuing to serve our community in this exciting new chapter.
Patients First provides direct primary care and family medicine in Tampa, specializing in bioidentical hormones, peptides, weight loss, and personalized wellness solutions.