28/08/2026
💄 Vietbeauty & Cosmobeauté Vietnam 2026 has just wrapped in Ho Chi Minh City — the biggest edition the show has staged.
750+ exhibitors from 25 countries, 3,500+ brands, and a record 17,600 sqm at SECC over 23–25 July. Three things stood out on the cosmetics side: Beautycare Plus ran as a full supply-chain zone covering ingredients, packaging, OEM/ODM and private label; the new Cosmobeauté Live Zone put livestream selling right on the show floor; and compliance — product notification, ingredient documentation, IP — took main-stage time at Beauté Talks 2026.
For anyone building a skincare or colour range, the message is simple: sourcing, content and compliance now have to be planned together, not one after the other. The dossier you prepare for one ASEAN market carries most of the way into the next one.
Here is our full read for cosmetics brand owners 👉 https://www.orizigroup.com/three-signals-we-read-from-vietbeauty-cosmobeaute-vietnam-2026/
Vietbeauty & Cosmobeauté Vietnam 2026 filled a record 17,600 sqm at SECC. We read three signals in it that change how Malaysian brand owners should scope an OEM project.