24/09/2026
Can your body actually absorb the supplements you are taking?
Bioavailability is all about how easily a nutrient can be absorbed and easily utilised by the body, and it’s something we think about carefully when formulating at You’re Looking Well.
As dietician explains, the form of a nutrient matters. Some forms are easier for the body to use than others, yet many supplements are formulated with cheaper, less bioavailable forms. B vitamins for example, need to be converted into active forms before the body can use them, which is why the way they’re formulated matters.
When you’re taking a supplement everyday, we think you deserve more than a label full of ingredients. You deserve a formula designed with absorption and efficacy in mind 💛
Watch Sophie explain why bioavailability matters!