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DanAmara Jewellery

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DanAmara Jewellery

Designed in-house natural crystal jewellery 💎 made to hold meaning, conscious luxury. Every purchase plants a tree 🌳
Available worldwide online.

28/07/2026

“A few days in Wales. Fresh air, quiet moments, and new ideas taking shape.”

17/07/2026

Every collection begins long before the sketchbook opens.

I’m endlessly inspired by the treasures of Ancient Egypt, the elegance of the Roman Empire, and the timeless beauty of Grecian goddesses. Jewellery wasn’t simply worn. It symbolised strength, status and identity.

I don’t create replicas of history. I create modern heirlooms inspired by it. Pieces that feel like forgotten treasure, rediscovered.

Because every woman deserves to wear something that makes her feel unforgettable.

16/07/2026

She wasn’t dressing for attention.
She was dressing for herself.

Timeless design. Handcrafted natural gemstones. Jewellery created to be treasured for generations.

As seen in British VOGUE.

15/07/2026

What energy are you calling into your life right now? ✨

She chose love 💗 so I found the gemstones that felt most aligned with the energy she wanted to welcome in.

Love, confidence, protection… sometimes we are simply drawn to what we need. ✨

What would you choose?

14/07/2026

I didn’t want to recreate history.
I wanted to continue it.

Creating bold, beautiful statement pieces to adorn the modern goddess and remind her to wear her power.

Elena Amara
Founder & Designer, DanAmara

13/07/2026

Inspired by the opulence of Rome and the treasures of Byzantium, I create jewellery with presence. Bold, timeless pieces designed to look and feel extraordinary, without the extraordinary price tag.

Because the best jewellery should always make someone ask…

“Where did you get that?”

DanAmara, darling. Of course. ✨

12/07/2026

She didn’t come to blend in ✨

We gave her a choice. Delicate or bold?

She chose BOLD 💥

Because why look like everyone else when you were born to stand out?

She fell in love with the unusual, the one of a kind, the pieces with presence.

And we absolutely loved styling her ✨

10/07/2026

The Zarif cascading earrings are made for the woman who loves to look effortlessly luxurious, elegant, and powerful all at once. ✨

This pair features a beautiful mix of natural tourmalines and moonstones, designed to catch the light and make a statement while still feeling timeless and wearable. The Zarif design also comes in a variety of different crystal combinations, so each pair carries its own unique energy and beauty.

For the woman who loves her jewellery to feel opulent, feminine, and full of meaning — these are for you.

Address

Pearsons , 11-14 The Town, Enfield
London
EN26LJ

Website

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