Christian Baker

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Christian Baker www.christianbaker.net Hypnotherapist & Performance Coach Helping Champions Excel and Grow in Sport,

08/10/2026

The 1% rule for camera confidence

You’re only one decision away from camera confidence, and here’s exactly how to build it.

Most people think they need to feel confident & be 100% ready before they show up on camera.

That’s backwards. Here’s what actually works.

You don’t wait for perfect.
You show up,
you record,
you get better. That’s it.

I call it the 1% courageous cani mindset.

Every single video you make, you commit to being at least 1% more courageous & braver than the last one.

1% more comfortable.
1% more willing to be seen.

Now, 1% sounds small, right?

Firstly you’re not limited to only 1%

But here’s the thing about compounding.

1% every single day adds up fast.

In a month, you’re not 1% better.
You’re 30% better.

In 3 months, you’re almost 3 times better than where you started.

But here’s the key that most people miss.

You don’t wait until you feel ready.

You make the decision right now that you’re going to show up, and you let the confidence catch up with you as you go.

And when you do that consistently, your nervous system starts to recognize that being on camera is safe.

It’s normal.

It’s something you do.

And that’s when real confidence builds.

Not from thinking about it.

From doing it.

Be calm, be comfortable with the process, and then the confidence comes.

Don’t suspend the doing until you feel better about it.

Just commit to 1% more courage every single time.

Which 1% action are you taking on camera this week? Drop it in the comments.

Most people don’t have a capability problem.They have a head sh*te problem.Overthinking. Self-doubt. Procrastination. Fe...
08/10/2026

Most people don’t have a capability problem.

They have a head sh*te problem.

Overthinking. Self-doubt. Procrastination. Fear of failure. Fear of judgment. Waiting until they feel ready.

After 24+ years working with clients, I’ve noticed something:

Most people already know what they need to do.

The problem isn’t knowledge.

It’s what’s happening between their ears.

That’s why my philosophy has always been:

Believe + Action = Achieve

But first…

You often need to sort your head sh*te out.

BELIEVE

Believe in yourself.

Believe it’s possible.

Believe your future doesn’t have to look like your past.

ACTION

Confidence doesn’t come before action.

It comes from action.

Showing up.

Learning.

Taking the next step before you feel ready.

ACHIEVE

Achievement isn’t magic.

It’s the result of belief and action repeated consistently over time.

The truth?

Most people aren’t held back by their goals.

They’re held back by the thinking that’s stopping them pursuing them.

Old stories.

Limiting beliefs.

Unhelpful habits.

Because the mind doesn’t choose what’s best.

It chooses what’s familiar.

Even when familiar is keeping you stuck.

When you sort your head sh*te out:

• Clarity replaces confusion
• Confidence replaces doubt
• Action replaces procrastination
• Momentum replaces frustration
• Results become possible

Whether it’s your mindset, business, health, confidence, relationships or career, the process is usually the same:

Get clear.

Sort your head sh*te out.

Believe in yourself.

Believe it’s possible.

Take action.

Achieve.

Simple.

Not always easy.

But incredibly effective.

Believe + Action = Achieve.

What’s the biggest piece of head sh*te holding you back right now?

Comment below or send me SH*TE if you’re ready to stop getting in your own way.

07/10/2026

If you don’t start building your visibility now, you could lose years of opportunity.

I want you to imagine something. It’s 2 years from now. You’re watching someone in your field who’s less experienced than you.

They’re getting clients. They’re building influence.

They’re making an impact. And you’re thinking, I could have done that.

I had better ideas. I had better experience.

But I waited.
I waited for confidence.
I waited for the perfect moment.
I waited until I felt ready. Meanwhile, they just started.

They showed up, recorded videos even when they were nervous.

They posted even when they weren’t perfect.

They stayed consistent even when nobody was watching at first.

And now they’re ahead.

That’s not a hypothetical.
That’s what’s happening right now in your profession.

Every day you don’t show up is a day someone else is building their audience.

Every week you don’t take action is a week of momentum you’re not creating.

Here’s the framework that actually works. Believe in your value. Not believe you’re perfect.

Believe you have something worth sharing. Then take aligned action.
Consistent action. Imperfect action.

One video at a time. That’s it.

That’s the formula. Believe plus action equals achieve.

But it only works if you actually do it.
Not next month. Not when you feel ready.

Now. Start today.

So let me ask you, What’s holding you back from showing and recording your next or first video? Tell me in the comments.

And let’s make today the day you commit to making it happen.

ACHIEVE.Everyone loves the outcome.The confidence.The transformation.The result.But what most people don’t see are the h...
07/10/2026

ACHIEVE.

Everyone loves the outcome.

The confidence.

The transformation.

The result.

But what most people don’t see are the hundreds of small decisions that happened beforehand.

The days when motivation was low.

The setbacks.

The doubts.

The days when it would have been easier to quit.

One thing I’ve learned over the years is this:

Achievement isn’t usually one big moment.

It’s the accumulation of lots of small moments.

Small actions.

Repeated consistently.

Over time.

People often overestimate what they can achieve in a week…

And massively underestimate what they can achieve in a year.

That’s why my philosophy is so simple:

Believe + Action = Achieve

Believe it’s possible.

Take action.

Keep going.

The achievement is rarely created in the moment you reach the goal.

It’s created in the weeks and months beforehand.

The goal is simply the evidence.

So if progress feels slow right now, remember:

You don’t have to achieve everything today.

You just need to keep moving forward.

Because every action you take today is helping build the future version of you.

And one day you’ll look back and realise the things that once felt impossible became possible because you refused to stop.

Believe + Action = Achieve

What achievement are you currently working towards, one step at a time?

06/10/2026

Don’t Neglect Your Mind and Body

It’s funny to me that people spend thousands on camera equipment and completely neglect whats going on in their mind and body - and then they wonder why they feel uncomfortable pressing record.

You buy the course. You buy the better mic, the better lighting. And sure, some of that helps.

But if you’re hunched, looking down, shoulders tense - none of it matters

You’ll still come across as uncomfortable, because your body is broadcasting uncertainty even when your words say the right things.

Your ideal clients feel that tension before they hear a word you say. And they don’t trust it.

So here’s a quick shortcut to help fixing it - do this right before you hit record:

1 - Superman pose - Hands on hips, chest open, 10 seconds. Feels ridiculous. Works instantly.

2 - And Look up.- Break the downward, “in your head” gaze.

3 - Roll your shoulders back - Open the chest back up.

4 - Smile - Before you say a single word.

That’s it. Four moves,
less than thirty seconds,
and you will feel and come across as grounded... capable... & worth listening to.

And it costs you nothing - just awareness and a decision to use your mind and body differently.

Do this before your next video and then tell me in the comments which one helped you the most.

Action changes everything. Most people already know what they need to do.They just aren’t doing it consistently.One thin...
06/10/2026

Action changes everything.

Most people already know what they need to do.

They just aren’t doing it consistently.

One thing I’ve noticed after working with clients for more than 24 years is that the biggest gap isn’t usually between knowledge and success.

It’s between knowing and doing.

People wait until they feel ready.

Confident.

Motivated.

Certain.

But confidence rarely comes before action.

It usually comes after it.

After the first conversation.

After the first post.

After the first workout.

After the first uncomfortable step.

The people who make progress aren’t always the most talented.

They’re the ones willing to take action before they feel fully ready.

Because action creates clarity.

Action creates momentum.

Action creates confidence.

The longer we wait, the bigger things seem.

The moment we act, they usually become smaller.

So if you’re waiting for the perfect time…

This is your reminder:

You don’t need the whole plan.

You just need the next step.

Because whilst belief is where it starts…

Action is where things begin to change.

Believe + Action = Achieve

What’s one action you’ve been putting off that you know would move you forward?

Believe in yourself. You can do it.Simple words.But for many people, they’re the hardest words to truly accept.One thing...
05/10/2026

Believe in yourself. You can do it.

Simple words.

But for many people, they’re the hardest words to truly accept.

One thing I’ve noticed after working with clients for more than 24 years is this:

Most people don’t lack ability.

They lack belief.

Not because they’re incapable.

But because somewhere along the way they’ve collected doubts, fears, setbacks and stories that have convinced them otherwise.

“I don’t think I’m ready.”

“What if I fail?”

“I’m not confident enough.”

“I’m not good enough.”

And yet, those same people often go on to achieve things they once thought were impossible.

Why?

Because at some point they stop focusing on all the reasons they can’t…

And start focusing on the possibility that they can.

Vince Lombardi said:

“If you believe in yourself and have the courage, the determination, the dedication, it can be done.”

I believe there’s a lot of truth in that.

Because belief alone isn’t enough.

You also need action.

That’s why my philosophy has always been:

Believe + Action = Achieve

Believe it’s possible.

Take the action.

Learn, adapt and keep going.

The action strengthens the belief.

The belief fuels more action.

And before long, you’re doing things you once doubted you could.

The truth is:

You’ll never know what’s possible for you if you keep talking yourself out of trying.

So here’s a question worth reflecting on today:

What would you do if you trusted yourself a little more?

Because your future isn’t waiting for you to become perfect.

It’s waiting for you to believe you’re capable of taking the next step.

And then taking it.

Believe + Action = Achieve

What’s one thing you’ve achieved that you once doubted you could do?

04/10/2026

I always show people this one thing that changes how they think about camera confidence.

Most people believe confidence is something you either have or you don’t.

It’s not. Confidence on camera is a skill — trainable, something you can develop and home.

I’ve worked with hundreds of people over 24 years.

The ones most comfortable on camera weren’t born that way.

They practiced and trained themselves into it.

Here’s what I mean.

Right now - rate your camera confidence, 1 to 10. Be honest.

Now imagine yourself at a 8, 9 or even 10.

What’s different?
How do you think?
How do you show up?

That gap isn’t something you wait to feel ready for.

It’s something you *become* first.

Most people have this backwards — waiting for the feeling before they act.

But it works in reverse: you become the confident version first, and the doing follows. Not the other way around.

Every time you press record, you’re training the skill.

The confidence catches up - it doesn’t lead.

Drop your current camera confidence score in the comments - where are you, and where do you want to be.

How do you clear your mind ready for a new week?Joseph Addison said:“Sunday clears away the rust of the whole week.”I li...
04/10/2026

How do you clear your mind ready for a new week?

Joseph Addison said:

“Sunday clears away the rust of the whole week.”

I like that.

Because one thing I’ve noticed with clients (and myself) is that we often carry last week’s stress into the next week.

The unfinished tasks.

The difficult conversations.

The worries.

The overthinking.

The mental clutter.

And before we know it, Monday arrives and we’re already feeling behind.

That’s why I believe Sundays are a great opportunity to pause, reset and create a little headspace.

Not to do more.

But to clear the mind and prepare for what’s next.

For me, that might be:

• Walking the dogs
• Getting out in nature
• Focus breathing
• Listening to a guided mindset reset
• Reflecting on the week and planning the next

Nothing complicated.

Just creating a little space between last week and the week ahead.

Because when your head is clearer, your decisions tend to be better too.

And sometimes the most productive thing you can do is slow down long enough to hear yourself think.

So I’m curious…

What’s your favourite way to clear your mind and reset for a new week?

Drop it in the comments

You might just give someone else a great idea to try.

Believe + Action = Achieve
Reflect. Reset. Refocus. Realign.

Address

Christian Baker, Ashgrove Clinic, 11 Market Square, Higham Ferrers
London
NN109BT

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