JOICO Europe

JOICO Europe JOICO Haircare

22/07/2026

🌱 2 steps with Scalp Vitality to a healthy, balanced scalp:

1️⃣ Exfoliate: For a deep cleanse, the Exfoliating Foaming Scrub removes buildup, excess oil, and flakes with Jojoba Oil beads, leaving your scalp refreshed and clean.
2️⃣ Nourish: Apply the Replenishing Essence to hydrate, soothe irritation, and rebalance your scalp, thanks to hydrating Hyaluronic Acid and microbiome-friendly ingredients.

Healthy-looking hair starts at the scalp. Experience the difference for yourself! Get yours now. 💚

21/07/2026

When three talented hairdressers come together, you know it’s going to be iconic! 🥳
 
This triple interview showcases the diverse journeys, experiences, and perspectives of these incredible creatives in the hair industry. From career-defining moments to their go-to products!
 
Watch till the end to hear their insights and let us know, do you agree with their picks?
 

20/07/2026

Having an itchy scalp can affect your mood all day, but it doesn’t have to anymore.

The Scalp Vitality Replenishing Essence is your perfect on-the-go solution. Clinically designed to soothe and hydrate, it’s easy to carry and gives instant relief.

Just spray, massage, and enjoy the calming sensation anytime, anywhere! 💚

17/07/2026

“Evoke” by Senior Creative Color Artist EMEA transports us to a dystopian future where femininity meets edge. 🖤

With bold cuts, uneven textures, and muted tones, this collection redefines confidence through striking, lived-in looks. Pure talent!

Sponsored by
Hair:
Styling:
Make-Up:
Photography:
Products:

16/07/2026

A dry, itchy scalp is a struggle many face, but relief is closer than you think! 🌱

Join , Thricologist & Scalp Vitality Ambassador, as she demonstrates how the Scalp Vitality™ products can help soothe irritation, reduce flakiness, and rebalance your scalp’s microbiome, leaving it calm, refreshed, and nourished, all in just one session.

This may be the solution you were looking for! 💚 Try it now and let us know below!

15/07/2026

For this client, Trichologist & Scalp Vitality Ambassador recommended the perfect duo to help rebalance an irritated scalp.

First, the Refreshing Shampoo gently cleanses while leaving the scalp feeling calm and refreshed. Then, the Replenishing Essence helps hydrate, soothe, and restore the scalp's natural balance for lasting comfort.

Understanding your client's scalp concerns is the key to recommending the right products and creating a routine tailored to their individual needs. 💚

Say goodbye to dryness, itchiness, and flakiness with the Scalp Vitality routine!

You asked, and we delivered! 😎 For all our professional stylists, the Dream Blowout Glass just got an upgrade.Now avail...
14/07/2026

You asked, and we delivered! 😎 For all our professional stylists, the Dream Blowout Glass just got an upgrade.

Now available in a 500ml size with a new trigger spray nozzle for effortless application, it's perfect for salon use, because we know you love this product and never want to run out!

Same high-performing product, just more of it. Reach out to your local distributor or slide into our DMs to stock up today.

13/07/2026

Damaged hair, who? 😍 Watch until the end to witness this stunning color transformation supported by the power of our K-PAK Hair Repair System.

Color Talent Awards winner, .mw , used the ultimate in-salon combo to repair and prepare the hair, locking in color molecules for vibrant, head-turning results.

Order your free demo kit through the link in our bio or slide into our DMs for more info. ✨

10/07/2026

STOP EVERYTHING! It’s time to step behind the scenes with our incredible Color Talent Awards winner, @‌haircoloriststudio.mw, in London as she brings a dreamy pastel creation to life.

And let’s be honest... what hairdresser wouldn’t dream of winning a personal photoshoot with complete creative freedom? We’re all a little jealous. 😉
Now we’re wondering... what will this year’s bring? And more importantly, will you be the one stepping into the spotlight? Color Talent Awards 2027 will be here before you know it, so your chance could be just around the corner.💖

Credits:
Creative Color: @‌haircoloriststudio.mw
Creative Direction: @‌brunomarc10
Color Direction: @‌danspiller2010
Photographer: @‌jamieblanshardphoto
Products: JOICO Europe

Haircare doesn’t stop at the strands! Caring for your scalp is where it all begins! 🌱Scalp Vitality products are clinica...
09/07/2026

Haircare doesn’t stop at the strands! Caring for your scalp is where it all begins! 🌱

Scalp Vitality products are clinically proven to soothe irritation, reduce flakiness, and protect your scalp’s delicate balance. The result? A healthier scalp and stronger, radiant hair from root to tip. 💪

It’s time to give your scalp the care it truly deserves! Let us know in the comments if you try it.

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