What are the opening hours?

Monday 7am - 12pm 1pm - 4pm Tuesday 7am - 12pm 1pm - 4pm Wednesday 7am - 12pm 1pm - 4pm Thursday 7am - 12pm 1pm - 4pm Friday 7am - 12pm 1pm - 4pm

Florida Institute for Reproductive Medicine

Home
United States
Brunswick, GA
Florida Institute for Reproductive Medicine

Directions Website

Over 15,000 Babies Born

We are the region's largest infertility clinic specializing in fertility services including artificial insemination (AI), in-vitro fertilization (IVF), egg and sperm donor programs and bank preservation in Jacksonville, Daytona Beach, Tallahassee, FL and Brunswick, Thomasville, Valdosta GA...

10/29/2026

Feeling comfortable, informed and supported matters at every step. Thank you, T. & M.A., for your kind words about Dr. Gentry and the FIRM team.

Learn more at firmfamily.com.

10/27/2026

Meet S., one of our FIRM babies.

Her family recently shared this update with us. We’re so thankful for their kind words about our FIRM team, and we're so grateful to have been part of their journey.

Seeing our FIRM babies grow up will never get old.

10/26/2026

Search engines can explain fertility terms. They cannot interpret your full health history, test results, age, goals, or how those pieces fit together. That’s where individualized care matters.

10/22/2026

Fertility is influenced by many different factors, which is why a complete evaluation can look at more than one area. What’s your answer: A, B, C or D? Drop your guess below before checking the answer.

10/20/2026

Meet S.R., one of our sweet FIRM babies. 💕

Her family recently shared these beautiful photos and kind words about Dr. Winslow and the FIRM team. We’re grateful to have been part of their journey and to share this special update in hopes of bringing a little encouragement to others on their own path to parenthood.

10/19/2026

Experience is more than a number. It is the knowledge, perspective and continuity that come from caring for thousands of patients over decades.

For more than 35 years, FIRM has helped patients throughout North Florida and South Georgia build their families.

Our team includes four board-certified reproductive medicine specialists, an experienced embryology team led by a PhD, HCLD-certified director, and affiliated board-certified robotic laparoscopic surgeons.

With IVF available year-round and comprehensive infertility services under one practice, patients can access care designed around their needs.

Over 35 years. More than 20,000 babies. One commitment to personalized fertility care.

10/16/2026

Thank you, T.A., for sharing your experience with Dr. Gentry and FIRM. Support, trust and compassion matter every step of the way.

Start your journey at firmfamily.com.

10/15/2026

Choosing a fertility clinic is an important decision, and the details matter.

Patients have access to more than 35 years of experience, four board-certified reproductive medicine specialists, year-round IVF, comprehensive infertility services, and multiple locations throughout North Florida and South Georgia.

Our practice is privately owned, open 7 days a week, and accepts most major insurance plans, including TRICARE.

FIRM checks every box for patients looking for a higher level of infertility care.

Learn more at fertilityjacksonville.com

10/06/2026

We’re proud to be recognized by Newsweek as one of America’s Best Fertility Clinics for 2026.

For more than 35 years, FIRM has combined advanced reproductive medicine with personalized care for families across North Florida and South Georgia.

This recognition belongs to our entire team and to the families who continue to place their trust in us.

A higher level of fertility care. That’s the FIRM difference.

10/05/2026

Why am I not getting pregnant?

It’s one of the most common and often most difficult questions people ask when trying to conceive.

There isn’t always one simple answer.

Difficulty becoming pregnant can be associated with factors such as ovulation, egg quantity and quality, fallopian tubes, endometriosis, s***m health, age and other reproductive health conditions. Sometimes testing may not identify one clear cause.

A fertility evaluation can help you and your physician understand more about what may be happening and what options are available.

If you’ve been trying to conceive without success, you don’t have to keep searching for answers alone.

Learn more about fertility evaluation and treatment options at firmfamily.com or call (904) 399-5620.

Address

3025 Shrine Road
Brunswick, GA
31520

Opening Hours

Monday	7am - 12pm
	1pm - 4pm
Tuesday	7am - 12pm
	1pm - 4pm
Wednesday	7am - 12pm
	1pm - 4pm
Thursday	7am - 12pm
	1pm - 4pm
Friday	7am - 12pm
	1pm - 4pm

Website

https://www.fertilityjacksonville.com/about-f-i-r-m/locations/brunswick-georgia/

Alerts

Be the first to know and let us send you an email when Florida Institute for Reproductive Medicine posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.