CurlyWorld

06/23/2026

One of the most common questions I get this time of year is:

“Should I change my hair routine for summer?”

My answer: not really.

Your routine should be the same all year round: whatever takes away from the hair, give back.

Chlorine, sea salt, sun, wind, heating, and dry air all take their toll.
The answer is simple: replenish moisture with water-soluble cleansers and conditioners, not oils or silicones.

Apply ShamFree or Terms & Conditions after a swim in the pool. If you’ve been in the ocean, apply conditioner while you’re sitting on the beach and protect your investment.

🗝️It’s not about changing your routine with the seasons~it’s about staying consistent all year round⭐️

Consistency doesn’t mean perfection. It means continuing to do the small things that work, over and over again.
The results come from what you do regularly, not occasionally.

Hair doesn’t know what season it is. It simply responds to how it’s treated.

05/24/2026

Where there’s a ‘WILL’,
theres a Curl waiting to happen.

with

03/08/2026

With Spring 🌷 just around the corner, here is a Curl Tip for cultivating that little garden of curls atop your head. Remember, your hair reflects the care that you give it and that includes protection from harmful ingredients.

Silicones are particularly harmful ingredients that continue to be prevalent in many curl-care products. Silicones are deceptive because they can generate a short-term “glide” and shine – but BEWARE that this result is ultimately NOT sustainable because with repeated applications the silicone slowly builds up a synthetic film barrier along the hair strands that sticks like glue, does not wash out, and attracts dirt. By the time you notice the silicone buildup, your hair will be fully coated. And if heat is applied to silicone infused curls, it will laminate your hair. Ultimately, the damage can only be removed by being cut out.

Curls that are coated in silicone cannot absorb the moisture they crave and will become excessively dry and brittle. Within weeks, the curls will become weighed down and tangled. In some cases, your head will produce excess oil to compensate, resulting in clogged pores.

And now for the good news. You can wake up from this entire nightmare by replacing silicones with a silicone-free conditioner with botanically based emollients that will provide the detangling slip that your curls require without the damage associated with silicones. If you have any doubts about whether your product is indeed 💦 water soluble, try mixing a few drops in a glass of water. If the product does not dissolve, it is not water-soluble.
So, avoid all silicones in favor of water soluble ingredients that will nourish and nurture your garden of curls.

12/18/2025

Curl Tip #4: Sulfates are harmful for curly hair, which is already naturally dry and does not need to be further dried out with an explosion of salt. Instead, use water soluble products with healthy botanical ingredients, formulated to protect your curls and provide the moisture and hydration to make them bouncy and beautiful.

https://youtube.com/shorts/qcBUyWTD0VA?feature=share

Why Sulfates Are HARMFUL for Curly Hair | Lorraine Explains the Truth About Sulfate-Free Hair CareAre sulfates ruining your curls? Lorraine Massey, curly ha...

12/17/2025

After years of experimenting with curly hair products, struggling to find consistency, and searching for a routine that actually works, Gabby celebrates the reliability of Lorraine Massey’s CurlyWorld® products.

https://youtube.com/shorts/foyd1SRSIXw?feature=share

Gabby is a lifelong curly-girl who is sharing a routine she can trust every single time. After years of experimenting with countless curly hair products, str...