09/08/2026
It’s a cruelty of capitalism that when life gets hard and we need to slow down, it can cost us. Dearly. After all, there is still marketing to do. Potential clients to call out to. Spaces to share our work where the people who need us can see it.
In a challenging chapter, showing up gets harder. So our marketing plan must soften, simplify, whittle itself down to a kind of bare minimum we can achieve.
Is your marketing honoring your capacity and the season you’re in, as much as possible?
If not, I’m writing this from the couch, which I’m pretty sure means I’m qualified to help you with this.
Feel free to share how marketing is in this season for you. 🩵