28/08/2026
Let’s talk about ageing skin properly, without the fear-mongering. Here are four things worth knowing about what’s actually going on as the years tick by. A couple might surprise you, and there’s good news hiding in all of them. Have a scroll.
Here’s the one that gets everyone: up to 80% of how your skin visibly ages comes down to the sun, not your age. So if you’ve been standing at the mirror blaming your birthdays, you can let yourself off the hook a little. And up here, where we cop harsher sun than most, this one’s worth taking to heart.
From your mid-20s, you start losing around 1% of your collagen every single year. Collagen is what keeps your skin firm and bouncy, so this is the quiet reason things start to shift through your 30s and 40s. If your skin isn’t quite doing what it used to, you’re not imagining it, and you’re definitely not on your own.
This is the one nobody warns you about. In the first five years after menopause, your skin can lose up to 30% of its collagen. That’s a big change in a short window, and it’s why things can suddenly feel drier, thinner or less firm around that time. It’s completely normal, it’s so common, and there are gentle, sensible things that can genuinely help.
Ever wondered why your skin looks a little duller than it used to? In your 20s it renewed itself about every four weeks. By your 60s, that can take roughly twice as long, so the dead skin cells linger and dim your glow. The good news is there’s plenty we can do to help keep things ticking over.
Here’s what we really want you to take away: so much of this is in your hands. Daily SPF (one part of the picture, not a replacement for a hat and shade), a bit of consistency, and a plan that actually suits your skin, and you’re doing the heavy lifting. If you’ve noticed changes and you’re not sure where to start, come and see us. That’s exactly what a consult is for, no pressure, just a conversation and a plan that’s right for you.