PlusMa Eyewear & Optometrists

PlusMa Eyewear & Optometrists Calgary optometrists and opticians offering thoughtful eye care, curated eyewear, and honest, personalized service.

We are local opticians and optometrists who have different backgrounds and experiences but we share a common goal to offering friendly, knowledgeable service and high quality products to all patients.

Calgary kids have been back at school for a couple of weeks now. Long enough for routines to settle — and long enough fo...
09/15/2026

Calgary kids have been back at school for a couple of weeks now. Long enough for routines to settle — and long enough for certain things to show up.

A child squinting at the board. Sitting unusually close to a screen. Tilting their head when reading. Complaining that their eyes feel tired by the end of the day. These are easy to miss at home, and teachers are often the first to notice.

Not every squint means a prescription is needed. But a children's eye exam is one of the simplest ways to find out. It takes less than an hour, it is covered by Alberta Health for children under 19, and it can catch things early — when they are easiest to address.

If your child has never had an eye exam, or if it has been more than a year, September is a good time to book one. We see kids regularly and we are happy to explain what we are checking and why.

📞 (403) 452-7588 or book online at plusmaeyewear.com

September mornings in Calgary have been cool this week — 4 or 5 degrees at sunrise. But the thing that catches most driv...
09/15/2026

September mornings in Calgary have been cool this week — 4 or 5 degrees at sunrise. But the thing that catches most drivers off guard is not the temperature. It is the sun.

As the days shorten, the sun sits lower in the sky. That low angle puts direct glare through the windshield at exactly the times most people are driving — heading east in the morning and west in the late afternoon. If you have ever driven Bow Trail or 16th Ave toward the mountains around 5 PM in September, you know the feeling.

A few things that genuinely help. Polarized lenses cut reflected glare in a way regular sunglasses do not. Anti-reflective coating on your prescription glasses reduces the haze that builds on lenses when light comes in at a low angle. And a clean windshield matters more than people think — grime scatters incoming light and makes the glare worse.

This lasts through October. Worth sorting out now rather than squinting through it.

Your child says they can see fine. Should you take that at face value?Usually, children aren’t trying to hide a vision p...
09/10/2026

Your child says they can see fine. Should you take that at face value?

Usually, children aren’t trying to hide a vision problem. They simply may not know their vision has changed — especially when blur develops gradually.

With Calgary schools now back in session, everyday classroom habits can offer clues: squinting at distance, moving closer, rubbing the eyes, tilting the head, or avoiding certain visual tasks.

But symptoms aren’t a substitute for a comprehensive eye exam.

One useful Alberta reminder: children 18 years and younger are currently eligible for one complete routine eye exam per AHCIP benefit year.

September is already full of checklists. Vision deserves a place on it too.

https://booking.opto.com/jb6vaf7fjzrzp/plusma-eyewear-corp/visittype/

For a stronger minus prescription, choosing the lens material first can be backwards.Minus lenses are generally thinnest...
09/04/2026

For a stronger minus prescription, choosing the lens material first can be backwards.

Minus lenses are generally thinnest near the centre and thicker toward the edges. Frame size and centration therefore affect how much of that thicker outer lens remains once the lens is cut into the final shape.

A smaller frame that places the eyes well within the lens shape can sometimes produce a noticeably cleaner finished edge before we have changed lens material at all. High-index materials and modern lens designs can then be considered as part of the complete job.

This is one reason we like seeing the prescription while frames are being chosen. The frame is not simply the part that holds the lenses afterward. Its size, shape and position are already influencing the finished pair.

If you have a stronger prescription, bring it with you while you browse.

Two frames can have almost the same shape and dimensions on paper, yet one stays comfortably in place while the other ne...
09/02/2026

Two frames can have almost the same shape and dimensions on paper, yet one stays comfortably in place while the other needs constant pushing up.

Bridge width alone does not explain the difference. Bridge shape determines where the frame actually contacts your nose. Temple length and frame width affect where pressure lands around the ears and sides of the head.

There is another variable that is easy to overlook: your prescription. The finished lenses add their own thickness and weight, so we consider how the frame will work after the lenses go in, not simply how it feels empty.

Adjustments matter, but they cannot turn the wrong underlying geometry into the right frame.

That is why fitting starts while you are choosing your glasses, not after you have chosen them.

If your eyes consistently become tired or dry at roughly the same point in the workday, the timing can tell us something...
08/31/2026

If your eyes consistently become tired or dry at roughly the same point in the workday, the timing can tell us something.

Concentrated computer work can change how completely we blink, making it harder for the tear film to remain stable. Your working distance matters as well. A laptop close to you and two large monitors farther back are different visual tasks, even though we casually call both “screen time.”

Prescription and lens design can add another layer.

Rather than treating “computer eyes” as one problem with one solution, pay attention to the pattern. When does discomfort start? Which screen are you using? How far away is it? Does changing tasks help?

Those details are useful during an eye exam because they describe what your eyes are actually being asked to do for hours at a time.

Myopia-control spectacle lenses may look much like ordinary glasses. What happens across the lens can be quite different...
08/29/2026

Myopia-control spectacle lenses may look much like ordinary glasses. What happens across the lens can be quite different.

Some designs use peripheral lenslets to create controlled defocus. Another approach uses microscopic light-scattering elements intended to alter retinal contrast. Contact-lens options bring different optical designs into the discussion again.

This is one reason we are cautious about reducing myopia management to a particular product name. The evidence is developing, and the appropriate approach depends on factors such as a child’s age, prescription, progression and ability to wear the option consistently.

For parents comparing what they have read online, bring the questions with you. A useful myopia conversation should explain the differences clearly enough that you understand why an option is being considered.

Most people think of contact lenses as either dailies or monthlies. Since February, there is a third option in Canada — ...
08/27/2026

Most people think of contact lenses as either dailies or monthlies. Since February, there is a third option in Canada — a weekly replacement lens.

Alcon's PRECISION7 is designed to be worn for a week and then replaced with a fresh pair. It sits between the convenience of a daily (no cleaning) and the cost structure of a monthly (fewer lenses used per year). For some people, that middle ground is exactly what they have been looking for.

A weekly lens is not the right fit for everyone. It still needs nightly cleaning and a case, which means more maintenance than a daily. But for someone who finds dailies expensive and monthlies uncomfortable toward the end of the month, it is worth a conversation. 👓

A contact lens prescription is specific to the lens type, so trying a new option starts with a fitting. If you are curious, come in and we will talk through whether it suits the way you actually wear contacts.

A parked car on an August afternoon in Calgary can reach 60°C inside. Your glasses were not built for that.Heat warps ac...
08/21/2026

A parked car on an August afternoon in Calgary can reach 60°C inside. Your glasses were not built for that.

Heat warps acetate frames slowly — the fit drifts, the temples loosen, and the lenses stop sitting where they should. Some lens coatings, especially anti-reflective treatments, can craze or peel when exposed to sustained high temperatures. A frame that fit perfectly in April can feel like a different pair by Labour Day.

Three small habits that keep a good pair lasting longer. Store them in the case when you are not wearing them — not on the dashboard, not on top of your head. Rinse off sunscreen and sweat with water before wiping, because both leave residue that grinds into coatings. And if the fit has shifted over the summer, bring them in for an adjustment. It takes five minutes and it is always free for frames purchased from us.

Drop by anytime. No appointment needed for adjustments.

Address

912 5 Avenue SW
Calgary, AB
T2P0N7

Opening Hours

Monday 11am - 5pm
Tuesday 11am - 6pm
Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 11am - 5pm

Telephone

+14034527588

Website

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