09/10/2026
Here is something most NEMT owners never think about. The person pricing out a private pay ride is usually not the rider. It is a daughter three states away, on her phone, at 11pm, comparing three websites she found on Google.
She is not reading your mission statement. She is looking for a few specific things, and if she cannot find them fast, she calls the next provider on the list.
Harry Chambers Osborne Digital has built websites for more than 100 NEMT providers. In this clip he breaks down who the private pay buyer actually is and how to design the page so you are the one she calls.
Full episode: https://youtu.be/U0D7Yvs0_pg