OVUM

Where support meets science.

21/10/2026

Vitamin D is recommended by the NHS when trying to conceive, and rightly so, because there is a strong body of evidence behind it for improving chances of conception. ⁠
⁠
But what about other supplements? Jenny answers this and highlights why O**M contains Vitamin D, alongside 10 other key nutrients to optimise your egg health🥚.

14/10/2026

On Monday we attended the British Beauty Council Industry Day, as a part of an amazing Buy Women Built activation🩵.

Collaborating with 52 other brands is exactly what BWB is about, and our post-event drinks with Unfabled and INDI allowed us to continue our conversations well into the evening👯‍♀️.

We also left O**M Early Detection Pregnancy Tests in all of the bathrooms. Because people shouldn’t have to wait to get clear answers about their own bodies; and pregnancy tests shouldn’t be something that only 3% of people feel empowered to buy in a shop💪.

A huge thank you to the BWB team for asking us to be a part of this beautiful bathroom inspired activation - because all bathrooms should have pregnancy tests in them!❤️

13/10/2026

Why bother to create another fertility supplement? ⁠
⁠
Jenny talks through what led her to create another suppelment brand (hint - what was in the space already wasn't good enough). ⁠
⁠
What this reel to hear her full story, and why O**M is different☺️

06/10/2026

The beauty world has spent all year talking about salmon s***m. What about our own s***m and eggs?🥚⁠
⁠
We're thrilled to be going to the British Beauty Council Industry Day to do just that😊⁠
⁠
On Monday, October 12th, Buy Women Built is taking over British Beauty Week’s Opening Ceremony & Industry Day with an immersive installation celebrating 52 women-built brands💪⁠
⁠
Buy Women Built isn't about telling people what to buy. It is about spotlighting information customers have never had before so they can make that choice for themselves⚡️

24/09/2026

"Do I need supplements to help me to conceive?"⁠
⁠
This is a question we get asked a lot, and Jenny answers why supplements can be a useful way to plug any nutritional gaps. ⁠
⁠
For example, did you know to get the same daily dose of CoQ10 as Time to Conceive® For Women, you'd need to consume 10kg of salmon?🐟️

21/09/2026

"Backed by science" is something you may have seen plastered over the internet and marketing recently. ⁠
⁠
So what does "backed by science" mean for us as O**M?⁠
⁠
✅️ 550 clinical studies behind Time to Conceive® For Women⁠
✅️ annually reviewed⁠
✅️ designed with IVF doctors

17/09/2026

“I’m eating well exercising doing everything right so why hasn’t it happened yet?”

This is something that Jenny has also experienced, and she explains why “control the controllables” became a useful way for her to think about this🩵.

16/09/2026

When you are trying to conceive, you are making decisions that matter during a significant time of your life. So the products you choose during this time ought to be held to the highest of standards.

Evidence should not be a ‘nice to have’ in this space. The right nutrient, in the right form and at the optimal dose as supported by the research, can really support your journey at this moment.

This is why every nutrient in our products has clinical evidence behind it, and is why the formulation was built with doctors themselves. Because of this, we are independently recommended by over 30 IVF clinics across the UK.

Trust matters so much more than hype🩵.

09/09/2026

Today is the first day of the Ocado Buy Women Built Buy Any 3, Get 1 Free promotion, which we're taking part in alongside more than 50 other incredible female-founded brands (and the limited edition Anya Hindmarch x Buy Women Built x Ocado Universal bag). ⁠
⁠
By coming together on Ocado, we can share our audiences and help customers discover equally brilliant female-founded products, while showing that we are always stronger together.⁠
⁠
It's so important for us to do this at O**M, because in a world where there is so little investment into female business, research, and care; being a part of something that spotlights and amplifies female-led brands allows us to counter this💪.

03/09/2026

“What supplements, do I actually need if I’m trying to conceive?”

Jenny gets asked this one all the time, so here’s her honest answer🩵.

Address

Circus West Village
London
SW11 8

Website

http://www.startwithovum.com/

Alerts

Be the first to know and let us send you an email when OVUM posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.